Digital Marketing Strategist
12 hours ago
We are seeking a highly skilled Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth. You will be responsible for extracting and analyzing data across multiple channels, designing digital media campaigns aligned with business objectives, establishing our web & social media presence to boost brand awareness, managing end-to-end digital projects, staying up-to-date with digital media developments, generating quality leads for professional services, preparing storyboards for video production, overseeing website content production, developing new case studies & success stories, growing leads using LinkedIn, Twitter, and Google Ads, building, planning, and implementing marketing plans with a digital marketing strategy, attracting new customers and visitors to our website using SEO and Google AdWords, posting campaigns on marketing platforms, reaching out to potential prospects via calls, emails, and online channels to generate new business, updating social media networks daily, writing content, blogs, and website articles for a technology-based company, conducting competitor analysis and identifying effective marketing activities, engaging with potential customers and website visitors via Facebook and other messengers, creating email campaigns for potential customers, researching new online media opportunities including mobile, social media, blogs, and forums, launching and overseeing advertising campaigns across Google, Facebook, Instagram, LinkedIn, AdRoll, and Demandbase, working closely with the Marketing Manager to create reports and dashboards to evaluate campaign effectiveness, managing SEO improvements and platform logistics, including workflow/automation, email marketing, and integration upkeep, identifying accounts for marketing efforts in collaboration with the Marketing Manager, contributing to the overall digital marketing strategy and plan yearly and quarterly advertising efforts, monitoring advertising budgets to ensure proper spending, possessing experience and certifications in platforms such as Salesforce, Hubspot, Demandbase, ZoomInfo, Semrush, Ahrefs, Hotjar, Google Analytics, Google Tag Manager, and Google Data Studio, experiencing with advertising platforms like Google, LinkedIn, AdRoll, and Demandbase, being able to create reports and dashboards to measure efforts and translate data into actionable insights, being familiar with account-based marketing methodologies.
About Us- We are a technology-based company looking for a highly skilled Digital Marketing Strategist to join our team.
- We offer a competitive salary and benefits package, ongoing training and development opportunities, the opportunity to work with a dynamic team of professionals, and a collaborative and supportive work environment.
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