Head of Marketing Strategy

6 days ago


Lahore, Punjab, Pakistan Defqon Digital Full time

As a Senior Creative Manager at Defqon Digital, you will play a crucial role in shaping our creative vision and executing innovative marketing strategies.

About Defqon Digital

Defqon Digital is a digital strategy and design company based in Lahore, providing full-spectrum project consulting and development services to clients locally and globally.

Main Responsibilities
  • Develop and execute creative visions for marketing campaigns, aligning with client brand values and objectives.
  • Create comprehensive marketing strategies to drive user acquisition, engagement, and retention.
  • Oversee the creation of high-quality content across all channels.
  • Collaborate with cross-functional teams to achieve cohesive marketing efforts.
  • Ensure timely completion of projects within budget and quality standards.
  • Omnichannel creative storytelling from concept to execution.
  • Design integrated marketing campaigns that bring brands to life, resonate with target customers, and deliver business objectives.
  • Provide clear creative direction and oversee marketing asset creation and execution.
  • Build and lead internal staff and external partners for various digital marketing tasks.
Requirements
  • Bachelor's degree in relevant fields (Graphic Design, Marketing, Communications, Fine Arts).
  • 3+ years of experience in creative leadership roles within agencies or similar environments.
  • Proven track record of delivering high-quality creative work across multiple media.
  • Strong portfolio showcasing creative work and successful campaigns.
  • Excellent communication and presentation skills to articulate creative concepts and strategies.
  • Strong understanding of branding, marketing, and digital trends.
  • Ability to think strategically and creatively, with attention to detail.
  • Strong organizational and project management skills to manage multiple projects simultaneously.


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