
Digital Campaign Strategist
23 hours ago
We are seeking an experienced professional with a minimum of 5 years of hands-on experience and an active Google Search Ads Certification to help scale our digital campaigns.
The ideal candidate must have a proven track record of managing successful campaigns, strong analytical skills, and experience working with tracking tools and call tracking platforms. A portfolio of past projects and companies you've worked with is required.
- Create and manage Google Ads campaigns across Search, Display, Shopping, and YouTube (as needed)
- Conduct in-depth keyword research, develop high-performing ad copy, and run A/B tests
- Set up and maintain tracking using Google Analytics, Google Tag Manager, and phone tracking platforms such as CallRail, WhatConverts, or similar
- Build and manage proper UTM links to accurately track campaign performance and traffic sources
- Monitor campaign performance daily, adjusting bids, budgets, and targeting to improve ROI
- Generate detailed reports with actionable insights and strategic recommendations
- Stay current with Google Ads trends, policy changes, and new platform features
Requirements:
- Minimum 5 years of experience managing and optimizing Google Ads campaigns
- Google Search Ads Certification is required (must be current and verifiable)
- Proficiency in Google Ads Editor, Google Analytics, GTM, and phone tracking tools
- Strong understanding of campaign structure, bidding strategies, conversion tracking, and performance metrics
- Demonstrated success in scaling campaigns and managing significant ad budgets
- Must submit a portfolio or list of companies/projects worked on with campaign goals and results
- Excellent written and verbal communication skills in English
- Self-motivated and able to work independently
What We Offer:
- Full-time remote position
- Competitive salary based on experience
- Opportunity to work with a fast-growing tech-enabled company
- Long-term growth potential for top performers
- Performance-driven culture with clear expectations and support
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