Digital Marketing Professional

1 day ago

Rawalpindi Cantonment, Pakistan beBeeMarketer Full time 1,000,000 - 1,500,000
Job Opportunity

We are seeking a skilled Amazon Marketing Specialist to manage end-to-end strategies for product visibility and organic growth on Amazon.

  • Main Responsibilities:
  • Develop and execute comprehensive marketing plans across Amazon PPC, SEO, and e-commerce channels.
  • Conduct keyword research, bid management, and budget allocation for optimal campaign performance.
  • Optimize campaigns to achieve targets for ACoS, ROAS, CTR, CPC, and other KPIs.
  • Run A/B tests on ad creatives, targeting, and placements for performance improvements.
  • Amazon Optimization:
  • Improve product listings through keyword-rich titles, bullet points, and descriptions.
  • Enhance organic visibility by optimizing backend search terms and structured content.
  • Monitor keyword performance and ranking with tools like Helium 10, Jungle Scout, etc.
  • Marketing Strategy:
  • Develop and implement marketing strategies to support new product launches and promotions.
  • Coordinate with design/content teams for marketing assets, infographics, and Storefront.
  • Plan and manage deals, coupons, and lightning promotions to boost visibility and sales.
  • Analytics & Reporting:
  • Track performance metrics across PPC, SEO, and organic sales.
  • Prepare weekly/monthly reports with data-driven insights and action plans.
  • Stay updated on Amazon algorithm changes and advertising trends.

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