E-commerce Marketing Expert
23 hours ago
We are seeking an E-commerce Marketing Expert to join our team at SellerExa. As an Amazon PPC Manager, you will be responsible for driving sales and revenue through effective Amazon Advertising campaigns.
About the Role
- You will develop, implement, and manage Amazon PPC campaigns to drive sales and revenue.
- Conduct keyword research and analysis to identify high-performing keywords.
- Optimize campaigns to achieve key performance indicators (KPIs).
- Monitor and analyze campaign performance, providing regular reporting on metrics and insights.
Key Performance Indicators
- Achieve target return on ad spend (ROAS).
- Reduce cost per click (CPC) and cost per acquisition (CPA).
- Increase click-through rate (CTR) and conversion rate.
Responsibilities
- Develop and execute Amazon PPC campaigns.
- Conduct competitor analysis to identify opportunities for campaign improvements.
- Collaborate with the marketing team to ensure campaigns align with overall brand and sales strategies.
- Stay updated with Amazon advertising trends, tools, and best practices.
Qualifications
- Proven experience managing Amazon PPC campaigns.
- Strong analytical skills and proficiency in using Amazon Advertising Console or similar platforms.
- Familiarity with Amazon Seller Central and/or Vendor Central.
- Experience with data analysis tools such as Excel or BI tools.
What We Offer
- Competitive salary and performance-based bonuses.
- Opportunities for professional development and career growth.
- Flexible working hours and potential for remote work.
- Collaborative and supportive work environment.
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