Public Relations Specialist

18 hours ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

The role of the Public Relations Specialist is to develop, implement, and oversee public relations strategies that enhance the company's brand image, increase market visibility, and manage brand ambassadors and influencers.

Key Responsibilities:

  • Develop and execute a comprehensive public relations plan that aligns with the company's marketing and brand strategy.
  • Identify opportunities for brand-building through strategic partnerships, media relations, and influencer engagements.
  • Cultivate and maintain relationships with media outlets, journalists, and key influencers to secure coverage in relevant publications.
  • Oversee the creation and distribution of PR content, including press releases, media kits, newsletters, and social media updates related to PR campaigns.
  • Monitor brand sentiment and manage the brand's reputation in the public sphere, addressing any negative coverage or issues proactively.
  • Track and analyze the performance of PR campaigns, ambassador/influencer partnerships, and media coverage.


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