Business Expansion Strategist

6 days ago

Karachi, Sindh, Pakistan IODIGITAL Full time

About IODIGITAL

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IODIGITAL is a forward-thinking agency dedicated to helping businesses succeed in the digital age. As a Business Development Manager, you'll be at the forefront of identifying new opportunities and driving growth through innovative strategies and tactics.

Your Key Objectives

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  1. New Business Acquisition:
    1. Research and identify high-potential clients within targeted industries, using data and insights to inform your approach.
    2. Develop and execute targeted outreach campaigns, leveraging a range of channels to engage with prospects.
    3. Qualify leads and develop compelling proposals and presentations that showcase our unique value proposition.
    4. Lead business development meetings, presenting our agency's capabilities and working closely with the Business Director to drive results.
    5. Monitor sales pipeline progress and stay focused on achieving annual targets, adapting your approach as needed.
    6. Stay up-to-date on industry trends and competitor activities, ensuring we remain competitive and innovative.
  2. Market Intelligence and Analysis
    1. Conduct thorough market research to identify emerging trends and opportunities for growth, using a range of data sources and tools.
    2. Analyze competitor offerings and develop strategies to differentiate our agency's services, highlighting our unique strengths and advantages.
    3. Stay informed about industry best practices and emerging technologies, applying this knowledge to drive innovation and improvement.
  3. Collaboration and Stakeholder Engagement
    1. Work closely with the Business Director and unit heads to develop and implement business development strategies and tactics, ensuring alignment across the organization.
    2. Communicate effectively with clients and internal stakeholders, building strong relationships and trust through transparent and responsive communication.
  4. Performance Measurement and Reporting
    1. Maintain accurate and detailed records of sales activities and client interactions on our designated portal, using this data to inform future decisions and strategies.
    2. Prepare regular reports on business development progress and performance, highlighting successes and areas for improvement.
    3. Work actively towards monthly, quarterly, and annual targets, sharing regular updates on achievements and shortfalls with stakeholders.
    4. Create business development plans and proposals to address gaps in our offerings, using data and insights to inform your approach.

Requirements

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  1. Bachelor's degree in Business, Marketing, or a related field.
  2. Proven track record of success in business development, preferably in a creative agency or related industry.
  3. Strong understanding of our full-service offerings, including strategy, media planning, digital, technology development, social media, content production, PR, and creative communications.
  4. Excellent communication, presentation, and negotiation skills.
  5. Ability to build and maintain strong client relationships.
  6. Ability to work independently and as part of a team.
  7. Proficiency in CRM software and Microsoft Office Suite.
  8. Willingness to travel for client meetings and pitches.

About You

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We're looking for a motivated and results-driven individual who can help us drive business growth and expand our reach. If you have a passion for business development and a keen eye for opportunity, we'd love to hear from you

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