Social media Marketer
4 days ago
Job Description: Social Media Marketer
Position: Social Media Marketer
Experience Required: Minimum 2 years
Location: Gulshan-E-Jamal, Karachi (on-site).
Employment Type: Full-time
Role Overview
We are seeking a highly motivated and skilled Social Media Marketer with proven expertise in the Research & Publication (RSP) industry. The role involves managing social media platforms, executing marketing strategies, and overseeing lead management to strengthen brand presence and drive business growth.
Key Responsibilities
- Develop and implement effective social media strategies aligned with organizational objectives.
 - Manage daily operations of all social media platforms (LinkedIn, Twitter/X, Facebook, Instagram, etc.).
 - Create, curate, and publish engaging content specific to the RSP industry.
 - Monitor social media channels to increase engagement and brand visibility.
 - Track performance metrics, analyze results, and prepare detailed reports.
 - Manage and nurture leads generated through social media channels.
 - Collaborate with cross-functional teams to ensure brand consistency.
 - Stay updated with industry trends, competitor activities, and emerging digital tools.
 
Required Qualifications
- Minimum 2 years of professional experience in Social Media Marketing & Management within the Research & Publication industry.
 - Strong understanding of digital marketing trends, algorithms, and audience engagement strategies.
 - Experience in lead management and nurturing processes.
 - Excellent written and verbal communication skills.
 - Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
 
Preferred Skills
- Basic design skills (Canva/Photoshop or equivalent).
 - Experience with paid campaigns for academic or publication-focused audiences.
 - Knowledge of SEO and content marketing best practices.
 
What We Offer
- Competitive salary and benefits package.
 - A collaborative and innovative work environment.
 - Opportunities for professional development in the RSP sector.
 - Exposure to international markets and global audience engagement.
 
Job Type: Full-time
Pay: Rs35, Rs40,000.00 per month
Work Location: In person
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