Local SEO Intern

10 hours ago

Islamabad, Islamabad, Pakistan Clicknics Full time 300,000 - 600,000 per year

Location:
G-8, Islamabad (on-site)

Type:
Full-time, 6-month internship (unpaid)

Start:
ASAP

Reporting to:
Marketing Lead

Join us to learn hands-on
Local SEO
—from optimizing Google Business Profiles to building citations, tracking calls/leads, and answering community questions about Local SEO. You'll work directly with the SEO Lead on real client projects and structured learning sprints.

What You'll Do

  • Google Business Profile (GBP)
  • Set up/optimize profiles: categories, services, attributes, hours, products, photos, posts.
  • Manage
    GBP Posts
    ,
    Q&A
    , and respond to
    reviews
    with brand-safe templates.
  • Track actions: calls, directions, website clicks; help connect call tracking (where applicable).
  • Citations & NAP Consistency
  • Build/fix citations on core/local directories; maintain a
    NAP master sheet
    .
  • Identify duplicates/inconsistencies and request removals/updates.
  • Local On-Page SEO
  • Assist with
    city/service pages
    , internal linking, and on-page basics (titles, H1s, FAQs).
  • Add/update
    LocalBusiness/Organization schema
    (guidance provided).
  • Research & Content Support
  • Local keyword research (geo + service modifiers), competitor map-pack reviews.
  • Draft GBP post captions, review responses, and short FAQs aimed at
    AEO/AI Overviews
    .
  • Tracking & Reporting
  • Maintain weekly
    Local SEO dashboard
    (GA4, GSC, GBP Insights).
  • Use
    UTMs
    for GBP links; assist with
    GTM
    events (phone click/form submit).
  • Community & Queries
  • Help
    answer people's questions about Local SEO
    (comments, DMs, community threads).
  • Convert common questions into mini-guides/FAQs and SOP snippets.

What You'll Learn

  • End-to-end Local SEO ops (GBP → citations → on-page → reviews → tracking)
  • Map Pack ranking factors, proximity/relevance/prominence in practice
  • Practical GA4/GSC reporting for local businesses
  • Review management and community trust-building

You Might Be a Fit If You Have

  • Strong interest in SEO and local businesses
  • Clear writing in
    English & Urdu
    (both preferred)
  • Comfortable with Google Sheets and checklists/SOPs
  • Detail-oriented; can follow naming conventions and data hygiene
  • Curiosity to test, measure, and iterate

Nice-to-Haves (Bonus)

  • Basic knowledge of GA4/GSC/GTM
  • Familiarity with citation tools (e.g., BrightLocal/Whitespark) or Screaming Frog
  • Basic schema understanding (JSON-LD) and Canva skills for GBP creatives

Tools:

Google Business Profile, Google Sheets/Docs/Drive,
GA4
,
GSC
,
GTM
, Looker Studio (dashboards), Ahrefs (or similar), Canva, URL builders for
UTMs
.

Schedule, Workplace & Compensation:

  • Full-time, on-site
    in
    G-8, Islamabad
    (Mon–Fri; standard office hours)
  • Bring your own laptop (if company device not provided)
  • Unpaid internship
    with structured mentorship & SOPs
  • Internship certificate +
    Letter of Recommendation
    upon completion
  • Potential
    full-time offer
    based on performance
  • Portfolio: dashboards, GBP before/after, citation logs, SOPs you helped improve

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