SEO Expert

7 days ago

Karachi, Sindh, Pakistan cd-85f2-4a21-b72f-f55407153b3e Full time 840,000 - 1,200,000 per year

Location: Karachi

Job Type: Full-Time - On-site

We are looking for a highly motivated and detail-oriented SEO Expert to join our digital marketing team. The ideal candidate will have a strong understanding of on-page and off-page SEO strategies and will be responsible for improving our organic search visibility, driving traffic, and enhancing SERP rankings across various search engines.

Key Responsibilities:

On-Page SEO:

  • Conduct in-depth keyword research and implement SEO best practices.
  • Optimize website content, meta tags (titles, descriptions), headers, and internal linking.
  • Perform technical SEO audits and collaborate with the dev team to fix issues (site speed, mobile-friendliness, crawl errors, etc.).
  • Ensure SEO-friendly URL structure and schema markup implementation.
  • Monitor and analyze website performance using Google Analytics, Search Console, and other SEO tools.

Off-Page SEO:

  • Develop and execute effective link-building strategies to improve domain authority.
  • Perform backlink audits and disavow toxic links when necessary.
  • Outreach to bloggers, influencers, and media outlets for guest posting and link-building opportunities.
  • Monitor competitor backlink profiles and develop plans to stay ahead.
  • Promote content via forums, directories, Q&A sites, and other white-hat platforms.

Required Skills & Qualifications:

  • Proven experience as an SEO Specialist or similar role.
  • Strong knowledge of search engine algorithms and ranking factors.
  • Proficiency in tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
  • Familiarity with CMS platforms like WordPress or Shopify.
  • Understanding of HTML/CSS is a plus.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving skills.

Preferred Qualifications:

  • Bachelor's degree in Marketing, Communications, IT, or a related field.
  • Google Analytics or SEO certification (HubSpot, Yoast, Semrush, etc.) is a plus.
  • Experience working with international SEO campaigns is an advantage.

Job Type: Full-time

Pay: Rs70, Rs100,000.00 per month

Work Location: In person

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