Senior Visual Designer

About APIMatic

APIMatic
, through its Code Generation product coupled with APIMatic Developer Experience Portal and APIMatic OpenAPI Linter, enables enterprises to document their API using OpenAPI, validate and lint it, and then create SDKs. Through our automatic solution, enterprises can cut down time for their teams and API consumers.

APIMatic's free tools are used in 200+ countries, and its paid solutions are deployed by prominent Fortune 100 and Fortune 500 companies. And we're still growing APIMatic, headquartered in New Zealand with teams in Auckland, North America, and Islamabad, is rapidly expanding its global presence.

Role Overview

We are seeking a highly creative and versatile Visual Designer to own and elevate APIMatic's brand identity across all touchpoints. This role is ideal for someone passionate about modern, minimalist design and experienced in product branding, digital marketing, and print media, with the added ability to create engaging animations and edit videos for social media and product marketing. You will collaborate closely with product, marketing, and leadership teams to ensure a cohesive, impactful, and dynamic visual presence for APIMatic, both online and offline.

Key Responsibilities

• Lead the design and execution of visual assets for branding, social media, advertisements, product launches, and print collateral.
• Develop and maintain APIMatic's visual brand guidelines, ensuring consistency across all channels and materials.
• Collaborate with product and marketing teams to deliver compelling graphics, illustrations, and layouts for web, email, and events.
• Design product branding assets, including packaging, product visuals, and launch materials, with a focus on modern minimalism.
• Create engaging content for social media, driving brand awareness and user engagement.
• Produce and edit short-form videos for social media, marketing campaigns, and product launches.
• Develop basic animations and motion graphics to enhance visual storytelling across digital platforms.
• Oversee the production of print materials (brochures, posters, event banners) and coordinate with vendors as needed.
• Maintain a library of video and animation assets, ensuring they are organized and accessible.
• Stay current with design and multimedia trends, tools, and best practices, advocating for continuous improvement and innovation.
• Contribute to other creative projects (photography, video, motion graphics) as per skillset.
• Promote a culture of design excellence and brand stewardship within the organization.

Requirements

• 5+ years of professional experience in visual design, branding, or a related field, preferably in a product-driven or SaaS environment.
• Strong portfolio demonstrating expertise in modern minimalist design, product branding, and multi-channel campaigns, including examples of animations and edited videos.
• Proficiency in industry-standard design tools (Adobe Creative Suite, Figma, Sketch, or similar).
• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar).
• Experience with motion graphics and animation tools (e.g., After Effects, Adobe Animate, or similar).
• Solid understanding of typography, color theory, composition, and design principles.
• Experience designing for both digital and print media.
• Exceptional communication, collaboration, and project management skills.
• Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
• Bachelor's degree in Visual Communication, Graphic Design, or a related field (or equivalent practical experience).

Bonus

Experience with storyboarding, advanced video production, or product UI design.

Why Join us?

• USD- locked salary.
• Ability to lead a team working on a world class product with global outreach.
• Exposure in dealing with customers across the globe.
• Opportunities to travel the world and carry thought leadership in the industry.
• Fun team to work with in a startup environment.
• Possibility of owning shares in the company.
• Flexible working hours.
• In-office lunch and Snacks.
• Medical coverage.