Branding or Marketing Specialist

5 days ago

Lahore, Punjab, Pakistan GenZ Talent Full time 1,200,000 - 2,400,000 per year


Job Title: Branding or Marketing Specialist -Coffee Brand

Experience: 5+ years

Job Type/Location: Full-Time, Onsite, Gulberg Lahore

English fluency is required and graduate from top schools will be preferred

Job Summary:
We are seeking a dynamic and creative Communications Specialist to lead both internal and external communications. In this role, you will develop compelling narratives, execute impactful campaigns, and manage various communication channels including newsletters, blogs, and social media. Your work will enhance brand visibility, drive engagement with target audiences and employees, and support the organizations overall growth and success.

Key Responsibilities:

Content Strategy & Creation:

  • Develop and maintain a consistent brand voice across all communication materials.
  • Design and implement a comprehensive marketing and communications strategy.
  • Produce high-quality content such as press releases, articles, blog posts, newsletters, social media content, and impact reports.
  • Manage and expand the organizations social media presence, fostering community engagement and meaningful interactions.
  • Organize and execute events that effectively showcase the brand and products to target audiences.

Brand Management & Communications:

  • Define and enhance brand positioning by collaborating with key stakeholders to build brand equity.
  • Support communication initiatives by contributing to the creation of brochures, presentations, and newsletters.
  • Establish and maintain strong communication channels for both internal (employees) and external (clients and stakeholders) audiences.
  • Collaborate with the Business Development team to integrate marketing and promotional strategies.
  • Develop internal communication plans to keep teams informed, motivated, and aligned with organizational objectives.
  • Lead media outreach efforts and craft press releases to highlight company achievements and updates.

Data Analysis & Reporting:

  • Monitor marketing and communication metrics to assess campaign performance.
  • Analyze data to inform future communication strategies and continuously improve effectiveness.
  • Generate detailed reports to evaluate the impact of communication initiatives.

Qualifications:

Education:

  • Bachelors degree in Marketing, Communications, Journalism, or a related field.

Skills & Experience:

  • 5+ years of relevant experience in communications, marketing, or related roles, with strong copywriting expertise (preferably in the food and beverage sector).
  • Proven experience managing social media platforms (Facebook, Instagram, Twitter, etc.) and executing digital campaigns.
  • Strong writing and editing skills with the ability to craft engaging, audience-specific content.
  • Background in brand management and marketing communications.
  • Familiarity with SEO principles and web publishing tools.
  • Strategic thinker with the ability to work independently and collaboratively.
  • Capable of managing multiple priorities under tight deadlines.
  • Passionate about social impact and comfortable in fast-paced startup environments.

Preferred Qualifications:

  • Experience in the specialty coffee industry or agricultural value chains.
  • Background in working with social enterprises or non-profits.
  • Experience organizing events and promotional activities.
  • Willingness to travel as required.
  • Previous work experience in startups is a plus.

  • Digital Marketing Specialist – Brand

    2 weeks ago

    Lahore, Punjab, Pakistan 4ead1d97-b58a-4e0e-859f-8893b80293de Full time 1,200,000 - 2,400,000 per year

    Job Title: Digital Marketing Specialist – Brand & GrowthLocation: Model Town, Lahore (Onsite)Working Hours: 5:00 PM – 2:00 AMExperience Required: 4 – 6 YearsAbout the Company:We are seeking a skilled Digital Marketing professional to join our team and lead brand-building initiatives while managing overall marketing activities.Key...

  • Specialist, Employer Branding

    7 days ago

    Lahore, Punjab, Pakistan ibex Full time 900,000 - 1,200,000 per year

    OverviewBrand Designer - Employer Branding SpecialistResponsibilitiesWe're on the lookout for a Brand Designer who doesn't just design, but builds brand stories that resonate. You're someone who understands how culture moves, how trends evolve, and how to turn abstract ideas into bold, high-impact visuals that make people stop scrolling.As our Brand...

  • Sales And Marketing Specialist

    3 days ago

    Lahore, Punjab, Pakistan Amigos Markerting Full time 1,200,000 - 3,600,000 per year

    Company DescriptionAmigos Marketing is a creative marketing agency with a proven record of success, having collaborated with over 50 national and international brands. We specialize in digital marketing, content strategy, and video production, providing businesses with complete solutions to enhance their online presence. Our team stays ahead of industry...

  • Affiliate Marketing Specialist

    7 days ago

    Lahore, Punjab, Pakistan Yorker Full time 900,000 - 1,200,000 per year

    Company DescriptionAt Yorker, we don't just market brands—we build them, shape them, and make them unforgettable. Since 2016, we have been crafting bold, results-driven strategies that create a real impact. As a 360° marketing and creative agency, we blend strategy, innovation, and creativity to help brands cut through the noise, captivate their audience,...

  • Digital Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan Shahraan Group of Companies Full time 800,000 - 2,400,000 per year

    About Shahraan Group of Companies:Shahraan Group of Companies, a dynamic conglomerate with operations in Dubai and Pakistan, is seeking a talented Digital Marketing Specialist to join our vibrant team in Lahore. With a diverse portfolio spanning Agro Commodity Trading, Manufacturing, Real Estate & IT we are committed to innovation, excellence, and growth....

  • Sales And Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan VISIBLE MARKETING SOLUTION Full time

    Location:Remote | Full-TimeIndustry:Digital Marketing, SEO, Website DevelopmentExperience Level:Mid to SeniorSalary:Commission Based 10 to 15% on every sale (Performance-Based)Are you a driven and dynamicSales & Marketing Specialistwith a passion for closing deals and helping businesses grow online? We're looking for someone who can confidentlysell digital...

  • Creative Marketing Specialist

    5 days ago

    Lahore, Punjab, Pakistan Greenstep Foundation Full time 900,000 - 1,200,000 per year

    Company DescriptionGreenstep Foundation, established in 2018 and registered under the Societies Registration Act, XXI of 1860, is a non-governmental organization focused on sustainability through collaborative efforts. The organization conducts objective-oriented research and development work in partnership with corporate sectors and donor agencies, covering...

  • Advertising Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan MadMen Marketing Full time 900,000 - 1,200,000 per year

    Hiring: Ads Expert Job: Ads Expert Experience: 3+ years. Location: Remote & Onsite Requirements: Google & Meta Ads Specialist for the US market (B2B Marketing Agency)If you have a strong track record in running successful ad campaigns, let's connectHiring #AdsExpert #RemoteWork #B2BMarketing

  • Digital Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan Digital company Ltd Full time 600,000 - 1,200,000 per year

    Hiring: Digital Marketing Specialist (Remote, Part-Time)OpenDroid is looking for a skilled Digital Marketing Specialist to join us remotely on a part-time basis. If you're passionate about digital marketing and want flexible working hours, apply nowResponsibilities:Run and optimize campaigns on Facebook Ads, Google Ads, SEOAnalyze results and suggest...

  • Marketing Communications Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan Pakistan Children's Heart Foundation Full time $15,000 - $30,000 per year

    Job Title: Marketing Communications SpecialistLocation:Lahore  Organization:Pakistan Children's Heart Foundation (PCHF) About PCHFPCHF is a non-profit organization dedicated to supporting children with Congenital Heart Disease (CHD) by providing financial assistance, spreading awareness, and improving healthcare infrastructure for pediatric cardiac...