Senior Digital Marketer

16 hours ago


Karachi, Sindh, Pakistan Digital Auxilius Full time 60,000 - 120,000 per year

Position Title: Senior Digital Marketer / Marketing Coordinator
Location: Onsite – Karachi
Job Type: Full-Time
Work Schedule: Monday to Friday (40 hours/week)

About Digital Auxilius

Digital Auxilius is a technology-driven organization specializing in digital transformation, clinical research solutions, and brand strategy. We are looking for a skilled Senior Digital Marketer / Marketing Coordinator who can take ownership of strategic marketing initiatives and lead execution across digital platforms.

Role Overview

The ideal candidate is proactive, detail-oriented, and experienced in managing multi-channel marketing campaigns. You will work closely with internal teams to strategically plan, coordinate, and optimize paid digital campaigns, email marketing workflows, and influencer collaborations. This is a hands-on role requiring both creative insight and analytical decision-making.

Key Responsibilities
  • Coordinate and align marketing initiatives across departments to ensure message and brand consistency.

  • Plan, execute, and optimize paid advertising campaigns across:

    • Facebook / Meta Ads

    • Google Ads (Search, Display, Video)

    • LinkedIn Ads

    • Twitter (X) Ads

  • Continuously monitor performance metrics; develop actionable recommendations to improve ROI and campaign effectiveness.

  • Stay updated on industry trends and propose new strategies to enhance brand reach and conversions.

  • Collaborate with the content and design teams to develop engaging ad creatives and messaging.

  • Assist in planning, executing, and reporting on email marketing campaigns.

  • Identify, evaluate, and coordinate with influencers and brand ambassadors for collaborative promotions.

  • Prepare monthly marketing performance dashboards for leadership review.

Requirements
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

  • Minimum 4 years of proven experience in digital marketing and campaign management.

  • Strong command of Facebook/Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and X Ads.

  • Solid understanding of marketing funnels, audience segmentation, and remarketing strategies.

  • Analytical mindset with the ability to translate data into insights and strategic decisions.

  • Strong coordination, execution, and cross-team communication skills.

  • Proactive, self-driven, and able to manage multiple campaigns simultaneously.

Preferred / Bonus Skills:

  • Experience with email marketing tools (e.g., Mailchimp, GHL , Brevo, HubSpot, ActiveCampaign)

  • Experience managing influencer collaborations

Perks & Benefits
  • Market-competitive salary

  • In-house lunch provided

  • Project-based bonuses and portfolio-building opportunities

  • Performance-based incentives & Employee of the Month rewards

  • Fuel allowance

  • Comprehensive medical insurance (self, spouse & children)

  • EOBI coverage

  • 5-day work week



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