Digital Marketing Executive

3 days ago

Karachi, Sindh, Pakistan MMC Full time

We are looking for a proactive and results-driven Digital Marketing Executive to plan, execute, and optimize our online marketing efforts. The ideal candidate will be responsible for increasing brand awareness, driving website traffic, and generating qualified leads through digital channels.

Key Responsibilities

  • Plan and execute digital marketing campaigns across Google, social media, email, and other online platforms
  • Manage and optimize social media accounts (LinkedIn, Facebook, Instagram, etc.)
  • Create and manage paid campaigns (Google Ads, Meta Ads) to drive traffic and conversions
  • Coordinate with content and design teams to develop engaging marketing materials
  • Optimize website content for SEO and track keyword performance
  • Monitor campaign performance using analytics tools and prepare regular reports
  • Conduct market research and competitor analysis
  • Maintain and improve brand consistency across all digital platforms

Requirements & Qualifications

  • Bachelor's degree in Marketing, Business, IT, or a related field
  • 2–3 years of experience in digital marketing
  • Hands-on experience with SEO, SEM, social media marketing, and email campaigns
  • Familiarity with Google Analytics, Google Ads, and social media tools
  • Basic knowledge of content writing and graphic design coordination
  • Strong communication and analytical skills

Preferred Skills

  • Experience in IT or B2B marketing
  • Knowledge of marketing automation tools
  • Ability to manage multiple campaigns simultaneously

Location: Gulshan e iqbal, karachi.

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