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Research Executive
2 weeks ago
Ipsos is a global leader in market research and a trusted partner for insights and strategic guidance. With a presence in over 90 markets, Ipsos delivers reliable information and analysis to help clients understand market trends, consumer behavior, and make informed decisions to drive business growth.
Role Description
The Research Executive is responsible for coordinating research projects in the quantitative team in Lahore, including all aspects of project delivery, stakeholder management, handling relevant client communications and general queries, and bringing in subject matter experts where appropriate. The stakeholders include members in fieldwork, operations, project management and data processing divisions.
Key Performance Areas:
· Responsible for all projects allocated
· Project Brief and Timing
· Sample Design
· Screener, Questionnaire Design and Testing
· Data Collection Brief (if required)
· Design Tables, Analysis Plan and Coding (Tab spec, Analysis Plan, Data
· Request, Report Design)
· Data Processing
· Report Writing and Presentations
Requirements:
• A bachelor's or master's degree in marketing or Business is essential.
• Understanding of basic methodologies and techniques to provide input into research design.
• Understanding of client issues and processes to enable input into client discussions, research design and analysis, brainstorming etc.