Performance Marketing Specialist

2 weeks ago


Karachi, Sindh, Pakistan GE Solucions Pvt Ltd Full time

GE Solucions is looking for a talented Performance Marketing Specialist (Google Ads) to manage and optimize Google Ads campaigns, including Google Shopping via Merchant Center. Experience with Meta/Facebook Ads is a plus, but the primary focus is Google Ads.

Key Responsibilities:

  • Plan, execute, and optimize Google Ads campaigns (Search, Display, YouTube, Shopping).
  • Manage product feeds and optimize listings in Google Merchant Center.
  • Monitor campaign performance metrics (CPC, CTR, ROI, conversions).
  • Conduct keyword research, write ad copy, and develop bidding strategies for Shopping campaigns.
  • Collaborate with creative, content, and e-commerce teams to improve campaign results.
  • Prepare reports and actionable insights to enhance campaign performance.

Requirements:

  • Proven experience managing Google Ads campaigns, including Google Shopping / Merchant.
  • Hands-on experience with Google Merchant Center and feed optimization.
  • Strong understanding of SEM, PPC, and digital marketing analytics.
  • Analytical, detail-oriented, and team player.
  • Experience with Meta/Facebook Ads is a plus.

Job Details:

  • Working Days: Monday – Friday (Alternate Saturdays)
  • Shift Timings: 03:00 PM – 12:00 AM (Saturday: 03:00 PM – 11:00 PM) – flexibility based on business needs
  • Location: PECHS, Block 6, Karachi

What We Offer:

  • Market-competitive salary package
  • Growth & learning opportunities
  • Health insurance
  • Annual appraisal
  • Friendly and professional work culture

Apply Now:

Job Type: Full-time

Application Question(s):

  • Do you have experience managing Google Ads campaigns?
  • Have you worked with Google Shopping / Google Merchant Center?

Work Location: In person



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