Digital Media Assistant

4 days ago

Islamabad, Islamabad, Pakistan Rastgar Engineering Company Full time 300,000 - 600,000 per year

Location: Islamabad

Job Type: Full Time

Experience: 2–3 Years

Education: Minimum Intermediate; relevant certifications preferred

Job Description

Rastgar Engineering — a leading manufacturer and global exporter of heavy-duty truck and trailer components — is looking for a Digital Media Assistant to join our media and marketing team.

This role is ideal for someone who's skilled in website SEO, AI-powered content creation, and Google Analytics, and can use these tools to improve online visibility, website performance, and customer tracking.

Key Responsibilities:

  • Create and publish AI-generated web content using tools like ChatGPT or Jasper
  • Manage website updates using WordPress, Wix, or other CMS platforms
  • Conduct on-page SEO (meta tags, internal links, keyword optimization)
  • Track and analyze visitor data using Google Analytics (GA4) and Search Console
  • Set up customer tracking via Meta Pixel, Google Tag Manager, or Hotjar
  • Monitor user behavior, bounce rate, and traffic sources
  • Support campaign tracking through UTM links and goal setup
  • Assist in creating visually appealing layouts using Canva or similar tools

Skills Requirement:

  • SEO (on-page & technical basics)
  • AI Content Tools (ChatGPT, Jasper, etc.)
  • Google Analytics & Search Console
  • Website Builders (WordPress, Wix, etc.)
  • Tracking Tools (UTM, GTM, Pixel)
  • Canva / Graphic Support
  • Reporting / Dashboards

Job Type: Full-time

Education:

  • Intermediate (Preferred)

Experience:

  • media, digital marketing, or content creation: 3 years (Preferred)

Work Location: In person

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