SEO & Digital Media Specialist

2 weeks ago

Karachi, Sindh, Pakistan Nanosoft Technologies Full time 900,000 - 1,200,000 per year

Nanosoft Technologies looking for a versatile SEO & Digital Media Specialist with 2–3 years of experience, adept at both strategic SEO/link building and social media management. The ideal candidate will elevate our international education clients' online presence through innovative AI-powered SEO strategies, backlink outreach, compelling content creation, and engaging social media campaigns using tools like Canva and CapCut.

Key Responsibilities:

SEO & Link Building

● Execute white-hat link building strategies—including HARO pitches, guest posts, niche edits, and outreach to high-authority domains (DA 50+).

● Generate link-worthy educational content and coordinate with content teams for SEO optimization.

● Manage backlink campaigns, monitor link health, and produce weekly performance reports.

● Use SEO metrics (DA, DR, Trust Flow, organic rankings) to guide strategy.

● Stay updated with Google's guidelines and manage ethical paid placements as needed.

Off-Page & Junior SEO Tasks

● Perform off-page SEO tasks such as blog posting, article submissions, and social bookmarking to enhance domain visibility.

● Support content distribution across educational platforms and networks.

AI-Driven Content Strategy

● Use AI tools (e.g., ChatGPT, Surfer SEO, Jasper, Writesonic) for ideation, drafting, and optimizing SEO content for education domain.

● Collaborate on content calendars, ensuring educational relevance and SEO best practices.

Social Media & Creative Media Production

● Develop and execute data-driven social media strategies aligned with SEO goals across platforms (LinkedIn, Instagram, Facebook, etc.).

● Create and publish visual and short-form content using Canva, CapCut, and similar tools.

● Manage community engagement and monitor social performance metrics (engagement, reach, ROI).

Required Qualifications & Skills

● 2–3 years of experience, ideally with international clients in the education sector.

● Proven track record in link building (including HARO, guest posts) using tools like Ahrefs, SEMrush, BuzzStream, Pitchbox.

● Solid understanding of off-page SEO tactics (blogging, submissions, bookmarking).

● Proficient in AI content creation tools, with strong writing and editing skills.

● Hands-on with social media platforms, scheduling, engagement tracking, and creative tools (Canva, CapCut).

● Familiarity with SEO analytics tools: Google Analytics, Search Console, and SEO platforms (Ahrefs, SEMrush).

● Excellent communication, project management, and collaboration skills across global teams.

Interested candidates can apply

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