
Social Media Manager
1 day ago
Company Description
DotNow is a fintech startup based in Pakistan, dedicated to transforming traditional savings practices into safe, transparent, and accessible digital solutions. Founded to modernize how Pakistanis save and manage money, DotNow leverages cultural traditions and brings them to a secure, digital-first platform. Our mission is to empower people across cities with innovative tools that promote financial inclusion and trust. DotNow's human-centric approach designs solutions that are easy to use, socially relevant, and aligned with local values. Our platform includes digital savings pools, micro-insurance, and payments to connect people, strengthen communities, and foster a culture of smart saving.
Role Description
This is a full-time, on-site role for a Social Media Manager located in Lahore. The Social Media Manager will be responsible for developing and implementing social media strategies, managing social media accounts, creating engaging content, optimizing social media performance, and ensuring consistent communication across all platforms. Daily responsibilities include monitoring social media trends, responding to audience interactions, analyzing performance metrics, and collaborating with the marketing team to enhance brand presence.
Qualifications
- Proficiency in Social Media Marketing and Social Media Optimization (SMO)
- Strong skills in Content Strategy and Writing
- Excellent Communication skills
- Experience with social media analytics tools
- Creative and strategic thinking abilities
- Bachelor's degree in Marketing, Communications, or related field
- Previous experience in managing social media accounts for a brand or organization
- Familiarity with the fintech industry is a plus
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