Content Writer

1 week ago

Karachi GulshanEIqbal, Pakistan vativeApps Full time 104,000 - 130,878 per year

About the Role

We are seeking a talented Content Writer to join our Marketing team. The ideal candidate will have a passion for crafting engaging content that resonates with diverse audiences and supports brand objectives. You will be responsible for developing, editing, and optimizing content across multiple platforms to drive brand visibility and business growth.

Key Responsibilities

  • Research, write, edit, and proofread high-quality content including blogs, articles, website copy, ad copy, newsletters, email campaigns, and social media posts.
  • Create compelling B2B content tailored to business audiences.
  • Collaborate with the Marketing team to align content with brand strategy and campaigns.
  • Ensure all content is consistent in tone, style, and branding guidelines.
  • Conduct keyword research and apply SEO best practices to improve reach and visibility.
  • Repurpose existing content into new formats where applicable (e.g., blog to social post).
  • Stay updated on industry trends, competitor activities, and content best practices.

Requirements

  • Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.
  • 1–2 years of proven experience in professional content writing, preferably in a B2B environment.
  • Excellent writing, editing, and proofreading skills with strong attention to detail.
  • Experience creating content for different formats and channels (blogs, social media, email campaigns, ads, website copy).
  • Understanding of SEO principles and keyword optimization.
  • Strong research and storytelling skills.
  • Ability to work independently as well as part of a collaborative team.

Job Type: Full-time

Work Location: In person

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