AM Digital Marketing
4 days ago
5+ years of experience in marketing and brand management
Responsibilities:
Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues
Monitor consumer reactions and brand mentions worldwide.
Align all branded and marketing communication/promotion/advertising especially design and content with the approved branded guidelines
Measure and report performance of all branding campaigns, and assess against goals (ROI and KPIs)
Conduct market research in order to keep up to date with customer trends, as well as trying to predict future trends.
Conceptualize & execute digital narratives that elevate the brand vision
Enhancing brand awareness within the digital and social networking space as well as driving website traffic
Develop and implement business plans that highlight our differentiating factor with respect to the competitive landscape and customer needs.
Manage product/features promotional activities, product training/educational tools and marketing direction to field sales and other strategic channels (e.g. distribution channels).
Work with social media team to recruit influencers that are relevant to our industry
Plan, strategize and execute new features, products and enhancements with relevant marketing and product teams
Qualifications:
- ● Engineer / MBA Preferred
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