SEO Front-End Developer

Location:

Lahore,

The Children's Place is seeking a highly motivated, talented, and seasoned Sernior Front End Developer to join our Digital Technology Team. In this role, the lead will collaborate closely with cross-functional teams, including engineering, product, design, marketing, and analytics, to build innovative features that drive significant growth across all our customer facing websites, as well as our iOS and Android mobile apps. The lead developer ( Front-end technology ) is expected to partner in owning front-end architecture and help design/maintain our day to day front-end development roadmap.

The lead is expected to understand all front-end touchpoints of our website and assist in designing, maintaining the technology design and architecture of front-end solutions.

They are expected to oversee other front-end developers ( both TCP and Vendors) to ensure that code written is maintained and in accordance with TCP engineering standards.

The portfolio of applications includes but is not limited to : Our eCommerce website , Our Analytics and Tag Management interface, Mobile Applications and any store related front-end applications.

Key Accountabilities:

• Lead and execute the design, development, and deployment of high-impact features for our web storefront
• Analyze, Design and Implement high priority SEO enhancements to increase the Natural Search Traffic
• Build scalable and performant solutions primarily within the front-end that drive business growth and improve digital penetration
• Mentor and develop team members by setting best practices for architecture, coding, delivery, and operations
• Foster collaboration across engineering pods and teams to create reusable, scalable solutions, contributing to architecture blueprints that benefit the entire organization
• Partner with key stakeholders in product, design, infrastructure, marketing, and project management to make data-driven decisions and optimize performance
• Contribute to the technical and strategic vision of the Customer Experience Engineering pods, identifying and implementing new technologies to enhance security, scalability, reliability, and performance
• Collaborate with backend and quality engineers to deliver high-quality code that powers and
• Contribute to a culture of continuous improvement by actively participating in sprint ceremonies and process refinement
• Assist in creating and developing architecture for an entire platform as well as specific functions / projects that TCP maybe embarking on that involve front-end technologies.
• Approve and publish code to production environments
• Set and maintain front-end architecture standards
• Monitor site performance and suggest improvements
• Validate interaction designs, suggest maintainable ways of doing things
• Ensure our front-end implementation scales to our needs
• Mentor, coach and support other developers regardless of affiliation with TCP or vendors
• Maintain documentation, architecture diagrams related to our current state of Front-end architecture.

Education and Experience:

• Bachelor's/Master's degree in computer science or related field

Skills and Behaviors:

• 7+ years of experience in software engineering, preferably in Direct-To-Consumer e-commerce digital properties
• A strong understanding of modern web technologies (React, GraphQL, Javascript, Typescript, HTML5, CSS3)
• Strong familiarity with modern mobile technologies, including React Native
• Proven experience building complex consumer web applications with a strong understanding of state management(Redux)
• Strong understanding of CSS, design principles, and component library creation
• Hands on experience implementing SEO best practices and proven results in impacting the search results
• Exceptional problem-solving skills and meticulous attention to detail
• Excellent communication and collaboration abilities, with the capacity to translate technical concepts to both technical and non-technical audiences
• Strong understanding of responsive design and cross-browser compatibility
• Ability to prioritize effectively, manage multiple projects, and deliver results on tight deadlines
• Hands on experience with cloud hosting providers such as AWS, Google Cloud
• Ability to leverage APIs to create data that will be rendered on the UI
• Solid understanding of agile methodologies and front-end build tools and pipelines CI/CD, Application Resiliency, and Security
• Experience with version control systems (e.g., Git)
• A degree in computer science, software engineering, or a related field
• Ability to work effectively in Agile PODs and with cross-functional teams