Sales Executive
1 week ago
Location:
Karachi, Pakistan (On-Site)
Department:
Sales & Admissions
Reports To:
Head of Sales / Management
Role Overview
VIFHE is seeking a motivated and detail-oriented
Sales Executive
to manage incoming leads, nurture prospects, and convert them into enrolled students. The role focuses on
outreach (calls, WhatsApp, emails)
, maintaining accurate records in the
Freshsales CRM
, and ensuring a smooth enrollment process. This individual will not be responsible for generating new data; instead, they will work with leads provided by the institute and drive them to conversion.
Key Responsibilities
- Lead Management:
- Receive and manage incoming leads from forms, WhatsApp, and other channels.
- Upload all leads into
Freshsales CRM
and ensure records are accurate and complete.
- Update lead statuses daily (New Lead → Contacted → Follow-up → Enrolled).
- Outreach & Engagement:
- Conduct
cold and warm calling
to prospective students using provided data.
- Send personalized
WhatsApp messages and emails
using approved outreach templates.
- Respond promptly to student queries and guide them through course/program options.
- Conversion & Enrollment:
- Nurture leads by highlighting VIFHE's unique value (Gold ACCA approval, global student success, expert faculty).
- Overcome objections using sales scripts and negotiation notes provided.
- Guide students step-by-step through the
enrollment process
until payment and confirmation are complete.
- CRM Management & Reporting:
- Maintain all records, notes, and follow-ups inside
Freshsales CRM
.
- Ensure leads are never lost, duplicated, or left unattended.
- Generate weekly updates on progress (contacts made, conversions achieved, pipeline status).
- Collaboration:
- Coordinate with academic and support teams if student queries require faculty input.
- Work with management to improve messaging, templates, and sales strategies.
Qualifications & Skills
- Bachelor's degree (Business, Commerce, Marketing, or related field preferred).
- 1–2 years' experience
in sales, customer service, or telemarketing (education sector a plus).
- Strong
communication skills in English
(spoken & written) — ability to deal with global students.
- Confidence in phone conversations and digital communication (WhatsApp, email).
- Familiarity with
CRM systems
(Freshsales, HubSpot, or similar).
- Organized, detail-oriented, and disciplined in updating records.
- Ability to handle objections and negotiate assertively yet professionally.
Performance Expectations
- Prompt lead response within
24 hours
.
- Daily outreach targets (calls, WhatsApp follow-ups, emails).
- Minimum monthly
enrollment conversions
(targets to be set by management).
- Accurate CRM maintenance with zero missing follow-ups.
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