Creative Content Lead

5 days ago

Rawalpindi, Punjab, Pakistan Sparklex Technologies Pvt Ltd Full time 900,000 - 1,200,000 per year

Position Title:
 Creative Content Lead / Engagement Strategist

Job Timings:
 09:00 AM – 06:00 PM (Monday to Saturday)

Reporting to:
 Managing Director

Department:
 Marketing

Location:
 Satellite Town Rawalpindi

Job Type:
Full-Time

About our Company:

Sparklex Technologies Pvt. Ltd. is a forward-thinking 
Digital Marketing Agency
 providing advanced digital marketing solutions and web development services. We are looking for a 
Creative Content Lead / Engagement Strategist
 who can craft impactful brand narratives, drive engagement, and lead innovative campaigns across social platforms.

Key Responsibilities:

  • Develop and execute 
    creative content strategies
     to promote multiple brands daily across Facebook, Instagram, TikTok, and other digital platforms.
  • Lead 
    content ideation and campaign planning
    , brainstorming viral concepts, storytelling angles, and themes aligned with brand objectives.
  • Design, manage, and maintain 
    content calendars
    , ensuring consistent, high-quality, and timely posting.
  • Collaborate closely with 
    graphic designers and video editors
     to produce engaging visuals, reels, and social media-first content.
  • Build and implement 
    engagement strategies
    , including community management, influencer collaborations, interactive campaigns, and UGC initiatives.
  • Conduct 
    quality assurance checks
     for all content, ensuring accuracy in spelling, grammar, formatting, links, branding, and platform-specific rules before publishing.
  • Monitor, track, and analyze 
    performance metrics
     (engagement, reach, conversions, follower growth), and prepare actionable reports to optimize campaigns.
  • Monitor and respond to 
    online reviews, messages, and mentions
     to support reputation management and brand voice.
  • Stay ahead of 
    global social media trends, viral marketing tactics, and algorithm changes
     to ensure brands remain competitive and relevant.
  • Ensure all deadlines are met for 
    planning, content approvals, design workflow, and scheduling
    , maintaining organized records of approvals, reports, and archives.

Requirements:

  • Bachelor's degree in Marketing, Media Sciences, Communications, or related field.
  • Minimum 3 years of proven experience
     in social media content strategy and brand engagement.
  • Strong creative sense for campaign storytelling and positioning.
  • Excellent communication and copywriting skills (English & Urdu preferred).
  • Experience in running and optimizing social media ads is a strong plus.
  • Demonstrated success in growing brands through social and content-driven campaigns (portfolio/case studies required).

Benefits:

  • Competitive Salary (based on experience & expertise).
  • Casual / Sick Leaves
     (8 days per year).
  • Professional growth opportunities with 
    global client exposure
    .
  • Creative, fast-paced, and collaborative work environment.

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