
Manager SEO/Web
2 weeks ago
Cyber Earth Solutions is hiring a
Manager – SEO/Web & Digital Marketing
to lead our digital presence and performance marketing strategy. This role requires a
strong grip on custom website development
,
technical SEO
,
performance marketing
, and
digital analytics
.
You will own the full digital funnel — from visibility and traffic generation to user experience and lead conversion.
Key Responsibilities
: SEO & Website Management:
- Plan and execute comprehensive SEO strategies (on-page, off-page, and technical).
- Optimize website speed, structure, content, and Core Web Vitals.
- Perform regular technical SEO audits and implement improvements.
- Manage and maintain the company website —
hands-on development in custom websites (HTML/CSS/JS/PHP)
is a
must
. - Ensure mobile responsiveness, clean UX/UI, and efficient conversion funnels.
Digital Marketing Strategy:
- Lead and execute PPC campaigns on Google Ads, LinkedIn Ads, and Meta platforms.
- Manage remarketing, retargeting, and lead-gen funnels.
- Coordinate landing page development and campaign-specific micro-sites.
- Collaborate with content creators and designers to align messaging across platforms.
Analytics & Reporting:
- Track and analyse campaign performance using GA4, Search Console, and third-party SEO tools (SEMrush, Ahrefs, etc.).
- Monitor KPIs such as traffic, bounce rate, conversion rate, ROI, CPA, and CTR.
- Set up and manage Google Tag Manager and conversion tracking.
- Present monthly reports with actionable insights.
Cross-functional Coordination:
- Work with internal teams (sales, design, tech) to align marketing objectives.
- Manage freelancers or external agencies if needed.
- Stay up-to-date with trends in SEO, SEM, digital tools, and web technologies.
Requirements
:
- 7+ years of experience in SEO, digital marketing, and
custom website development
. - Minimum 4 Years in a Managerial Position.
- Must have a Bachelor's Degree in Computer Science or above.
- Strong hands-on experience in custom web development
(HTML, CSS, JS, PHP or relevant stacks). - Proven ability to manage SEO/SEM strategies and performance-based marketing.
- Strong grasp of web analytics tools (Google Analytics 4, GSC, Tag Manager).
- Proficiency in CMS platforms (WordPress preferred), with the ability to customise.
- Familiarity with marketing automation and CRM platforms is a plus.
- Excellent communication and project management skills.
Preferred Skills
:
- Experience in B2B Service-Based Businesses
- Web Development
- SEO Strategy Formulation & Implementation
- Google PPC & Meta Ads
- UI/UX Design Principles
- Analytics & Performance Reporting
- Marketing Automation & CRM Tools
Send your resume and portfolio (including websites or campaigns you've worked on).
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