Digital Marketing Executive

2 weeks ago


Islamabad Federal Capital, Pakistan Kloud 7 Full time 400,000 - 600,000 per year
Job Title :
Digital Marketing Executive  
Reports to:
VP Operations 
Timings:
7pm to 4am (Winters)
6pm to 3am (Summers)
Location:
E-11/2, Islamabad (On-site)
Summary:
Candidates with hands on SEO experience will be preferred, as this role requires a strong understanding of digital visibility and reach. The Digital Marketing Executive will support our internal and external communications strategy and design graphics for media products such as magazines, labels, advertising, and signage. Responsibilities include developing concepts, graphics, and layouts for product illustrations, company logos, and websites, as well as determining the size and arrangement of copy and illustrative material, including font style and size. To succeed as a Marketing Executive, you should be able to think creatively and demonstrate excellent communication and interpersonal skills.

Roles and Responsibilities:
  • Develop, write and edit marketing and communications materials, blog posts and social media content and websites.
  • Helping to drive leads and online traffic with web-based activities and programs 
  • Using google analytics to conduct performance reports regularly
  • Creating high-quality SEO content
  • Assisting with blog content
  • Leading keyword research and optimization of content
  • Keeping up-to-date with developments in SEM
  • Promote communications and marketing materials through appropriate social channels
  • Ensure that all communications and marketing material aligns with brand standards
  • Maintain digital media archives including photos and videos
  • Work with communications team members to conceptualize and implement communications strategies and campaigns
  • Create and build awareness of the organization or client's brand to boost the success of marketing campaigns and sales
  • Manage the production of marketing communications and promotional materials in line with brand guidelines
  • Flexibility and adaptability to perform other duties as and when requested by the Reporting authority
Requirements:
Education: Bachelor's in Marketing, Graphic designing, or relevant fieldExperience: 2-3 years prior experience in a communications or marketing role, Proven SEO experience and Proven record of excellent designing skills demonstrated in a professional portfolioSkills: Strong communicator who works well independently and with a team, Superior time management skills and the ability to juggle multiple projects simultaneously, Knowledge of applications (Adobe Photoshop, InDesign,  Illustrator,  Canva, and WordPress) is an assetWorking knowledge of Google AnalyticsGood knowledge of back link analysisUnderstand and Implement the best marketing practices for branding and promotions on the major social media platforms including Facebook, Instagram, LinkedIn, etc.


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