Performance Marketing Specialist

2 hours ago

Gujranwala, Punjab, Pakistan DikhaDe Digital Marketing Agency Full time 1,200,000 - 2,040,000 per year

PLEASE DO NOT APPLY IF YOU ARE NOT FROM GUJRANWALA.

We are looking for an experienced Performance Marketing Specialist who has a proven track record of scaling brands through Meta Ads and Google Ads. The ideal candidate has successfully generated revenue of PKR 10-20 MILLION or more for local or international brands through paid advertising campaigns.

Key Responsibilities

  • Plan, execute, and optimize paid marketing campaigns across Meta and Google.
  • Strategize and manage ad budgets to achieve maximum ROI and revenue growth.
  • Analyze campaign data, identify insights, and continuously improve performance metrics (CPA, ROAS, CTR, etc.).
  • Develop and test creative ad strategies to scale campaigns efficiently.
  • Collaborate with the design, content, and sales teams to align marketing efforts with brand objectives.
  • Stay updated on the latest trends, tools, and best practices in performance marketing.

Requirements

  • Proven experience generating at least PKR 10–20 Million in revenue through Meta or Google Ads.
  • Strong understanding of audience targeting, conversion tracking, and campaign optimization.
  • Experience with eCommerce, lead generation, or brand scaling campaigns.
  • Proficiency in ad analytics tools such as Google Analytics, Meta Ads Manager, and Google Tag Manager.
  • Data-driven mindset with the ability to analyze results and make informed decisions.
  • Excellent communication and reporting skills.
  • Experience managing international ad accounts or multiple brand portfolios.

Job Type: Full-time

Pay: Rs100, Rs170,000.00 per month

Ability to commute/relocate:

  • Gujranwala: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

  • Performance Marketing: 2 years (Preferred)

Location:

  • Gujranwala (Preferred)

Work Location: In person

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