Search Engine Optimization Specialist

2 days ago

Lahore, Punjab, Pakistan Omnific Developers Full time 250,000 - 500,000 per year

Position Overview:

We are seeking a motivated and analytical individual eager to build a career in Search Engine Optimization (SEO). The ideal candidate will assist in implementing SEO strategies, conducting keyword research, analysing website performance, and helping our clients improve their visibility on Google and other search engines.

Key Responsibilities:

  • Conduct keyword research to identify opportunities for website optimisation.
  • Assist in developing and implementing on-page and off-page SEO strategies.
  • Optimise website content, meta tags, and headings to improve rankings.
  • Perform technical SEO audits and recommend improvements.
  • Monitor and report on website performance using tools such as Google Analytics, Google Search Console, and Ahrefs.
  • Collaborate with the content and development teams to ensure SEO best practices are implemented.
  • Research competitors and identify new growth opportunities.
  • Stay up to date with the latest SEO and SEM trends.

Requirements:

  • Basic understanding of SEO principles and digital marketing concepts.
  • Familiarity with tools such as:
  • Google Analytics
  • Google Search Console
  • Ahrefs / SEMrush / Ubersuggest (or similar tools)
  • Strong analytical and problem-solving skills.
  • Good written and verbal communication skills.
  • Eagerness to learn and grow in a fast-paced environment.
  • Basic knowledge of WordPress and other CMS platforms.

Optional Skills:

  • Understanding of content marketing and social media optimisation (SMO).
  • Familiarity with Google Ads or Meta Ads (a plus).

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