ETSY Account Manager

4 weeks ago


Islamabad, Islamabad, Pakistan Zed R Trader Full time

We are seeking a dedicated and results-driven Etsy Account Manager to take full ownership of our presence on the Etsy platform. This individual will be responsible for creating and optimizing product listings, implementing SEO strategies, managing paid Etsy Ads, and driving overall sales performance. The successful candidate will be a self-starter with a proven background in e-commerce and a clear understanding of how to succeed on Etsy through data-driven strategies, inventive marketing, and hands-on account management.

Key Responsibilities
  1. Account Management
  • Oversee all day-to-day operations of our Etsy shop, ensuring top-notch customer experiences and compliance with platform policies.
  • Track and maintain optimal inventory levels, order fulfillment, and customer service standards.
  1. SEO & Listing Optimization
  • Conduct thorough keyword research to identify high-impact search terms and optimize product titles, tags, and descriptions.
  • Continuously refine listing content (photos, descriptions, pricing) to align with Etsy's SEO best practices and increase conversion rates.
  • Keep up-to-date with Etsy's evolving algorithms and marketplace trends to maintain strong visibility.
  1. Paid Advertising Management
  • Develop and manage Etsy Ads campaigns to drive increased traffic and sales while meeting or exceeding target ROAS (Return on Ad Spend).
  • Monitor campaign performance regularly, adjusting bids, budgets, and targeting as needed to optimize results.
  1. Sales & Growth Strategy
  • Identify opportunities for shop expansion, including new product development or diversifying product ranges.
  • Implement promotional strategies such as coupons, sales events, and cross-promotional partnerships to boost visibility and revenue.
  • Keep a pulse on competitor activities, emerging trends, and Etsy-specific market shifts to proactively adjust growth plans.
  1. Data Analysis & Reporting
  • Track key performance metrics (e.g., conversion rates, ad spend, revenue, customer feedback) to evaluate success and identify areas for improvement.
  • Generate regular performance reports and present findings to leadership, offering actionable insights and recommendations.
  1. Collaboration & Communication
  • Work with internal teams (e.g., design, supply chain, marketing) to ensure consistent branding, product availability, and timely fulfillment.
  • Communicate effectively with leadership regarding shop performance, potential opportunities, and any emerging concerns.
Qualifications & Skills
  • Education & Experience
  • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
  • 4+ years of proven experience managing Etsy or similar e-commerce platforms with a demonstrable track record of growing revenue.
  • Technical Skills
  • Proficiency in Etsy's Seller platform, including shop management tools and ad interfaces.
  • Strong understanding of SEO principles and keyword research tools relevant to Etsy's search algorithm.
  • Skilled in data analysis, comfortable using spreadsheets (Excel/Google Sheets) to track performance metrics.
  • Soft Skills
  • Excellent communication skills, both written and verbal, particularly in customer-facing contexts.
  • Strong organizational and project management abilities, capable of balancing multiple tasks in a fast-paced environment.
  • Self-motivated, detail-oriented, and passionate about continuous improvement and innovation.
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