Assistant Marketing Manager

3 days ago

Lahore, Punjab, Pakistan Dura Flow Plastics Pvt Ltd. Full time
Job Description:

The Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans for the entire organization (or specific divisions) to attract potential customers and retain existing ones. This role involves managing marketing efforts, overseeing campaigns, analyzing market trends, and coordinating with sales teams and other departments to ensure the company's brand message is strong and consistent.

Key Responsibilities:

  1. Develop and implement comprehensive marketing strategies to increase brand awareness and market share.
  2. Manage and coordinate marketing campaigns, promotions, and events.
  3. Oversee the creation of marketing materials, from brochures to online advertisements.
  4. Conduct market research and analyze trends to identify new marketing opportunities.
  5. Collaborate with sales, product development, and other teams to align marketing strategies with company goals.
  6. Manage marketing budgets and track ROI on marketing initiatives.
  7. Monitor competitor activity and develop strategies to counteract competitive threats.
  8. Evaluate the performance of campaigns and adjust strategies as necessary.
Job Specification:

Bachelor's degree in Marketing, Business, or related field; Master's degree preferred.

2+ years of experience in marketing or a related field.

Proven ability to manage marketing campaigns and strategies.

Strong analytical, organizational, and project management skills.

Excellent communication and leadership abilities.

Proficiency in marketing software and tools, including CRM systems, Google Analytics, and social media platforms.

Job Rewards and Benefits:

Accommodation, Gratuity, Leaves

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