Digital Marketing Executive

2 weeks ago

Islamabad, Islamabad, Pakistan Balqees Welfare Foundation Full time

Direct message the job poster from Balqees Welfare Foundation

Senior Manager HR at Balqees Welfare Foundation & Supertouch (Pvt.) Ltd-Islamabad

Reports to:Group Marketing Team (UK-based)

About the Role:

Supertouch is looking for a motivated and detail-oriented"Digital Marketing Executive"based at ourIslamabad office. In this role, you will support the marketing activities oftwo core areas of our Pakistan operations:

  • ST Workwear– our global garment manufacturing division specialising in workwear, protective clothing, and sustainable apparel.
  • Balqees Welfare Foundation (BWF)– our charitable foundation focused on local community development, healthcare, and education initiatives.

You will work closely with the UK-based Group Marketing Manager and local teams to support a range of marketing activities, from content creation and social media management to research, reporting, and event coordination.

Key Responsibilities:

  • Assist in implementing marketing strategies acrossboth ST Workwear's manufacturing operationsand theBalqees Welfare Foundation.
  • Support content creation for websites, brochures, newsletters, social media, and internal communications.
  • Maintain and update the websites for ST Workwear and BWF, ensuring content is current and engaging.
  • Coordinate local marketing efforts and events, including charity initiatives and factory-related campaigns.
  • Monitor and report on marketing metrics, website analytics, and social engagement.
  • Help produce visual and written marketing materials, collaborating with design and content teams.
  • Conduct research on industry trends, CSR opportunities, and local market developments.
  • Maintain accurate records of marketing assets, materials, and campaign performance.
  • Work closely with teams in both Pakistan and the UK to ensure brand consistency and alignment.

Skills and Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 1–2 years of relevant experience preferred (fresh graduates with strong portfolios may also apply)
  • Excellent written and verbal communication skills in English and Urdu
  • Strong organisational skills with a keen eye for detail
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint); familiarity with Canva, WordPress, or Adobe tools is a plus
  • Ability to manage time effectively and work independently under direction from a remote UK-based team
  • Interest in both corporate and non-profit marketing
  • A proactive mindset with a willingness to learn and contribute across multiple projects

Why Work With Us?

This is a unique opportunity to be part of a dynamic and purposeful organisation. You'll support the visibility and impact of a leadingglobal garment manufacturerand help drive awareness for acharity making a meaningful differencein Pakistan.

If you're passionate about storytelling, community engagement, and supporting ethical manufacturing, we'd love to hear from you.

Job Type: Full-time

Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesNon-profit Organizations

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