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Manager Digital Marketing

4 weeks ago

Karachi, Sindh, Pakistan Al Baraka Apparel - Diners Full time

E-Commerce manager to take ownership of Online sales and marketing activities by developing promotions, analyzing site performance and executing strategies for continuous growth.

Responsibilities
  1. Develop online Sales and Marketing strategies, and implement and monitor Brand campaigns.
  2. Monitor Fashion Industry trends and Competitors activities.
  3. SEO & SEM, Administrate and promote brand on social media networks, Implementation and maintenance of infrastructure including Retail Management System.
  4. Perform site analysis, keyword research and mapping, and assess link building opportunities.
  5. Perform competitor research.
  6. Based on analysis, results and client feedback, continually improve and modify strategies to optimize effectiveness.
  7. Prepare analytic and ranking reports and present for management.
  8. Nurture client relationships and develop relationships with new clients.
  9. Maintain maximum effectiveness while adhering to strict deadlines and budgets.
  10. Keep up-to-date with changing technological and search engine trends, algorithms and ranking factors.
  11. Responsible for maintenance and troubleshooting of website.
Job Specification
  1. Garments / Fashion Apparel experience Preferred.
  2. BS Computer Sciences/ I.T Background Preferred.
  3. Must have 5-6 Years E-Commerce/ Branding/ Campaigns Experience.
  4. Excellent Communication and Team Building Skills.
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