Lead Generation Specialist – B2B

3 days ago


Karachi, Sindh, Pakistan Skill Nova Full time
Overview

Lead Generation Specialist – B2B / SaaS (3 positions) at Skill Nova (powered by Quickers Venture / Quickers Tech). Location: Karachi, Pakistan.

About Skill Nova: Skill Nova is part of Quickers Venture, a European venture builder and technology company. We design AI-powered HR & talent upskilling solutions, helping corporations and SMEs grow with SaaS, Web 3.0, and smart digital tools. From our base in Karachi, we are building a global sales engine to connect with European markets and beyond.

Role Overview

This role is for someone who thrives on building connections, experimenting with tools, and delivering measurable growth. If you want to shape the future of SaaS sales from Karachi with a global impact, we'd love to meet you.

We are looking for a Lead Generation Specialist to strengthen our B2B and SaaS sales pipeline. You'll work with a growth-hacker mindset, using automation and smart free tools to identify, engage, and qualify decision-makers. Your mission: fill the pipeline with international leads (with a strong focus on Europe) and support the sales team with consistent, high-quality opportunities.

Key Responsibilities
  • Research and map high-value B2B prospects in Europe and other target regions.
  • Build and manage lead databases using free and automation platforms.
  • Run direct outreach campaigns (LinkedIn, email, cold calls) to generate interest.
  • Automate prospecting workflows with make.com and similar tools.
  • Qualify leads and coordinate smooth handoffs to Sales Managers.
  • Track, analyze, and optimize lead pipeline KPIs and campaign performance.
Tools & Platforms

LinkedIn · Google Sheets / Airtable · Hunter.io · Apollo.io · Lusha · Crunchbase · HubSpot CRM (Free) · make.com

Requirements
  • Education: Bachelor's degree in Marketing, Business, or related field.
  • Experience: 2–3 years in B2B lead generation or sales development.
  • Proven record generating organic and qualified international leads.
  • Familiarity with SaaS, IT services, and European B2B markets.
  • Skills:
    • Proficiency with lead-gen and automation platforms.
    • Strong written and spoken English for outreach and calls.
    • Data-driven, organized, and detail-oriented.
    • KPI-focused with a track record of results.
    Soft Skills
    • Creative and resourceful in building pipelines.
    • Confident in cold calling and customer outreach.
    • Clear communicator with excellent follow-up discipline.
    • Proactive, goal-oriented, and driven by growth.
    Performance & KPIs

Your success will be measured through:

  • Pipeline Growth
  • Weekly addition of qualified leads.
  • Conversion of leads into opportunities.
  • Outreach & Engagement
    • Personalized LinkedIn, email, and call activity.
    • Response rates and engagement metrics.
    • Sales Contribution
      • Leads moved to sales-ready stage.
      • Support in closed deals with Sales Managers.
      • Reporting
        • Accurate CRM updates.
        • Weekly & monthly performance reports.
        Seniority level
        • Entry level
        Employment type
        • Full-time
        Job function
        • Marketing and Sales
        • Industries: Human Resources Services

Salary: $700.00-$900.00


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