
Marketing Manager
1 week ago
Care Group is a diversified company based in Multan, Pakistan, that has been actively contributing to the economic development of the country. Established in 1984, it started as a grocery store and has since expanded into manufacturing and distribution of personal care and cosmetic products. Over the past three decades, the group has diversified further into real estate and clothing, becoming engaged in manufacturing quality plastics, distribution of various goods, and a supermarket.
Our goal is to frequently source and attract bright talent. Due to this ambitious goal, we are consistently seeking new candidates for current and future consideration. If you believe your skills, experience, and passion would be a great fit for Care Group, we encourage you to apply today
We are looking for a Marketing Manager to join the team at Beauty Experts (Private) Limited [Skincare & Personal Care company under Care Group]. The Marketing Manager will be responsible for creating and executing our marketing strategy. Leading our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams.
Responsibilities
- Define and execute the marketing and communication activities according to our marketing plan
- Coordinate all marketing activities
- Track performance of all marketing campaigns
- Develop and implement social media strategies, in coordination with the social media team, to drive brand awareness and engagement
- Create and manage content across various social media platforms, ensuring consistency and alignment with brand guidelines
- Design and coordinate social media campaigns, contests, and promotions
- Analyze social media metrics to track performance, identify trends, and recommend improvements
- Stay up-to-date with industry trends, tools, and best practices for marketing
- Collaborate with internal teams to gather content and ensure a good customer relationship
- Manage tasks related to conventional marketing
Requirements
- Bachelor's degree in Marketing, Communications, or a related field
- 3+ years of experience in social media management and Marketing
- Excellent written and verbal communication skills
- Strong understanding of social media platforms, algorithms, and trends
- Experience in developing and implementing social media strategies
- Proficiency in using social media management tools for scheduling, monitoring, and analytics
- Creative mindset with a strong eye for design and storytelling
- Strong understanding of Conventional Marketing (TV ADs, Billboards etc.)
- Ability to work independently and collaboratively in a fast-paced environment
- Passion for technology and digital innovation
- Ability to multi-task
*Competitive Pay
*Health Benefit
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