
Senior PPC Specialist
3 weeks ago
Direct message the job poster from At-Desk Pvt Ltd
We are seeking a Senior PPC Specialist to join our performance marketing team. This role is ideal for a results-driven digital marketer with a strong background in paid search campaigns, particularly across Google platforms. You will be responsible for managing end-to-end PPC campaigns, optimizing for performance, and driving measurable ROI for our clients/business.
Key Responsibilities:
* Plan, launch, and manage PPC campaigns across:
* Google Search
* Google Shopping
* (Preferable but not required: Bing Search & Shopping)
* (Optional: Meta Paid Marketing)
* Conduct in-depth keyword research to identify high-performing opportunities.
* Monitor and analyze campaign performance to continually optimize results.
* Perform conversion rate optimization (CRO) to enhance campaign effectiveness.
* Generate regular, insightful performance reports and provide strategic recommendations.
* Collaborate with cross-functional teams to align campaign strategies with business goals.
Requirements:
* 5+ years of hands-on experience in managing PPC campaigns, especially Google Ads.
* Proven track record of driving measurable results through paid search.
* Strong analytical skills with experience using tools like Google Analytics, Google Ads, and Excel/Sheets.
* Excellent understanding of keyword strategies and bidding models.
* Familiarity with Meta and Bing Ads is a plus, but not required.
* Self-motivated, detail-oriented, and highly organized.
Preferred Qualifications:
Google Ads Certification(s)
Experience in eCommerce or lead generation campaigns
Knowledge of landing page optimization best practices
- Monday to Friday, alternate Saturdays
- Seniority levelMid-Senior level
- Employment typeFull-time
- Job functionMarketing and Sales
- IndustriesOutsourcing/Offshoring
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