PPC Specialist

4 weeks ago

Karachi, Sindh, Pakistan Tejar Full time

At Tejar.pk, our people are our most important resource and we always welcome highly skilled individuals. We're looking for a talented PPC (Pay Per Click) Specialist to plan and run PPC campaigns and track paid search budgets. The ideal candidate will have prior experience in the specified role:

Objectives of this Role:
  • Run and optimize different PPC (Pay per click) campaigns
  • Handle, review, and perform daily account responsibilities associated with Google Analytics, Google AdWords, Facebook, Instagram, and other search platforms
  • Implement Lead Generation campaigns and provide creative copy suggestions
  • Plan budget and monitor bids to increase better ROI
  • Track KPIs to evaluate performance and pinpoint issues
  • Create and plan a variety of PPC campaigns (both static and dynamic) across a range of digital channels
  • Oversee existing campaigns and make recommendations on how to optimize them
  • Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to management analyzing trends, goals, opportunities, and other key performance indicators
  • Stay up to date with PPC (Pay per click) and SEO (Search Engine Optimization) trends
Job Specification

Required Skills & Qualifications:

  • 3+ years of experience in the relevant field
  • BA/BS in Marketing
  • Passion for Search and internet marketing
  • Outstanding ability to think creatively and identify and resolve problems
  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
  • Great knowledge of SEO and advanced digital marketing skills
  • Familiarity with all social media sites and platforms
  • Ability to learn new industries and new business types quickly and apply this knowledge to internet marketing initiatives and achieving client goals
  • High levels of integrity, autonomy, and self-motivation
  • Excellent analytical, organizational, project management, and time management skills
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