Recruitment Advisor supporting Buckinghamshire New University

Title- Student Recruitment Advisor supporting Buckinghamshire New University (BNU)

Experience- 3-5 years

Education- Educated to degree level or equivalent, preferably in the UK or Ireland

Location- Pakistan

About Buckinghamshire New University:

Buckinghamshire New University (BNU) is an ambitious, modern university that is always open to fresh ideas and thinking. We believe in the transformative power of education, and in doing the right thing by our students, people and communities we serve. That's why our BNU community is a special place to work and study, and where people who want to make a difference can contribute and succeed.

Our University's DRIVE values are at the heart of all that we do. We are united in being dynamic, responsible, inclusive, visionary and empowering to ensure that we provide the best experience to our learners and offer excellent service to our partners and to each other as colleagues. Our commitment to these values is unwavering and they are central to our mission.

BNU's main campus is situated in High Wycombe, 25-minutes by train from central London, UK, with other campuses located in Aylesbury and Uxbridge. BNU offers a broad range of industry-focussed undergraduate and postgraduate degrees, and is well-regarded in the UK for the high levels of support given to students.

About OneStep Global:

OneStep Global, a market entry firm specialized in the higher education sector. OneStep global helps global universities, colleges, government organizations to land and expand across Asia, through stake holder management and in country representation. OneStep global has been working with some very prestigious universities and colleges across the world. The solutions vary from market development, market entry and market presence.

The Role:

BNU's International Student Recruitment team is responsible for the planning and implementation of effective recruitment strategies to build the University's brand and profile in key regions, and for to meeting ambitious student number targets. The role holder will make a key contribution to building BNU's brand and reputation in Pakistan, securing the University's income through international student enrolments, engaging with multiple recruitment channels, stakeholders, and capitalizing on business development and partnership opportunities.

Working closely with the BNU's Regional Advisor, the role holder will help to set and achieve challenging recruitment targets for Pakistan and will be responsible for developing and delivering the associated recruitment strategy and tactics.In addition, the post holder will also work closely with marketing colleagues to assist with profile-raising and publicity activity for the region; be responsible for budget management; and co-ordinate in-country visits for academic and professionalservices colleagues as appropriate.

Key responsibilities:

• Working closely with the Regional Advisor, be responsible for executing the recruitment strategy and associated market plans to maximize student and revenue growth from Pakistan.
• Carry out the day-to-day activity required to realize the objectives of this marketing and recruitment strategy: attending exhibitions, undertaking school and college visits, visiting agencies, etc.
• Develop and maintain positive working relationships with key external stakeholders in Pakistan: education agents, school and college counsellors, Education Council, sponsorship bodies, accreditation bodies, alumni, etc.
• Manage the University's current agent network in Pakistan, developing new agent relationships in line with agreed objectives.
• The incumbent will attend education fairs and other recruitment events across Pakistan to meet and advise prospective students and offer-holders on a range of matters including programs, entry requirements and application processes
• The incumbent will work closely with colleagues from the International Recruitment, Admissions, Marketing and Compliance team across the University to implement and manage robust recruitment and admissions processes
• Organize and support recruitment-focused events like offer-holder briefings and pre-departure events by booking venue(s), sending invitations, attending events across Pakistan, etc.
• Event Management – Organizing and supporting a range of offline and online recruitment events including agent workshops, sessions for enquirers, applicants and offer holders, with schools, alumni and other stakeholders
• Support promotional campaigns such as the promotion of scholarships to offer-holders through the creation and distribution of materials to relevant stakeholders.
• Conduct market research including through gathering contact information for high school counsellors and competitor institution entry requirements from Pakistan. Source, analyze and provide market intelligence from the Pakistan market.
• Contribute to the development of business cases and budget plans for forthcoming years, including requirements for overseas expenditure and partnerships
• Track all expenditure in line with agreed budgets, to maximize impact and return on investment
• Undertake regular outbound calling of prospects
• Work with the conversion team on pre-departure virtual activities
• Follow up with prospects and applicants as well as answering individual queries
• Help out others in the international team when need be (i.e. cover virtual events, call applicants etc.)
• Update our CRM with every prospect, applicant, school, and agent interaction and make sure all contacts are up to date at all times
• Participate in weekly one-to-one and team meetings when not travelling
• Follow monthly objectives and produce a monthly report of the work undertaken within deadlines given

Person Specification:

• Educated to Master's degree level or equivalent, preferably from UK or Ireland
• Understanding the opportunities and challenges affecting the global higher education market
• Demonstrable (3+ years) student recruitment experience of working in Pakistan
• Proven experience of planning and implementing effective recruitment and conversion plans to maximize student growth from priority markets
• Knowledge of UK visas and immigration such as study visas
• Experience in managing an extensive agent network for student recruitment purposes
• Understand the importance of service delivery and show a willingness to work with colleagues across the institution to collectively work towards the strategic goals of university.
• Highly developed written and oral communication and presentation skills, including use of digital and social media for business purposes
• Strong organizational skills and the ability to prioritize demanding workloads and meet deadlines in a pressurized environment
• Willingness to adopt a flexible working approach by working unsocial hours, weekends, or occasional public holidays when required
• Ability to undertake business-related travel in the market on an unrestricted basis (indicative 15-20 weeks per year), and undertake visits to the UK for training and meetings
• The incumbent must possess a valid passport
• The incumbent should not have any business or family ties with educational agents

Availability and start date:

Immediate, however any notice period for the right candidate will be honored

NOTE:

OneStep Global is an equal opportunities employer and is committed to the employment policies, procedures and practices which do not discriminate on grounds such as gender, marital status, family status, age, disability, race, religious belief, sexual orientation.