Brand Development Associate

2 weeks ago


Lahore, Punjab, Pakistan BAT Full time
BAT: Building a Smokeless World

BAT is evolving rapidly into a global multi-category business with the purpose of creating a better tomorrow. We are seeking dedicated colleagues to join us on this journey. Let's shape the future together

BAT GBS Pakistan: Brand Development Associate - ContractualRole Positioning and Objectives

The Brand Development Associate is responsible for delivering New Product Introduction (NPI) projects on time, ensuring the organization meets its cycle plan and maintains a relevant and competitive portfolio.

What You Will Be Accountable For
  • End-to-end delivery of all NPI projects, including follow-ups and project management with NPI managers.
  • Enhancing project agility by collaborating with NPI managers to meet desired timelines, even if it stretches standard SLAs.
  • Managing the project management system for NPI projects, ensuring accurate tracking.
  • Generating analysis for senior management regarding NPI progress and management.
  • Owning the packaging adaptation based on guidelines from strategic brand groups.
  • Following up on packaging adaptations with relevant parties.
Essential Experience, Skills, and Knowledge
  • Minimum 1 year of experience in marketing, brand roles, or a hybrid brand supply chain role.
  • Ability to analyze large data sets and extract insights.
  • Flexible, reliable team player acting in the best interest of the department and company.
  • Graduation in Marketing or Business Management.
Beneficial Skills
  • Creativity in process thinking and acting.
  • Strong problem-solving skills.
What We Offer
  • Market-leading annual performance bonus (subject to eligibility).
  • Varied benefits including health plans, work-life balance initiatives, transportation support, and flexible holidays.
  • Opportunities for internal advancement and career development.
  • Access to online learning platforms and leadership growth programs.
  • An environment committed to continuous improvement and transformation.
Why Join BAT?

Recognized as a Global Top Employer, BAT fosters collaboration, inclusion, and partnership. We value talent from diverse backgrounds and support career re-entry through programs like The Global Returners. Join us to bring your unique perspective and grow with us. We are committed to providing reasonable accommodations during the recruitment process.

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