Marketing Manager

2 weeks ago

Rawalpindi Cantonment, Pakistan XAD Technologies LTD Full time

We are seeking a highly motivated and experienced Marketing Manager to join our dynamic team in the telecommunications industry. The successful candidate will play a pivotal role in developing and executing marketing strategies that drive brand awareness, customer acquisition, and revenue growth. As a Marketing Manager, you will be responsible for overseeing the marketing department, managing campaigns, and collaborating with cross-functional teams to enhance our market position. This position requires a strategic thinker with a deep understanding of market trends and consumer behavior, particularly within the telecommunications sector. You will be tasked with conducting thorough market research, analyzing competitive landscapes, and identifying opportunities for innovation and improvement. Your expertise will also be essential in crafting targeted marketing messages that resonate with our diverse customer base. Furthermore, you will lead efforts to measure the effectiveness of marketing campaigns through data-driven analysis and reporting, ensuring alignment with overall business objectives. If you are passionate about telecommunications and have a proven track record in marketing management, we invite you to apply and contribute to our mission of delivering unparalleled communication solutions to our clients.

Responsibilities
  • Develop and implement comprehensive marketing strategies to promote telecommunications products and services.
  • Oversee the execution of marketing campaigns, ensuring alignment with business objectives and brand guidelines.
  • Manage the marketing budget and allocate resources efficiently to maximize return on investment.
  • Conduct market research to identify customer needs, preferences, and trends in the telecommunications industry.
  • Collaborate with sales and product teams to create effective go-to-market strategies for new product launches.
  • Analyze campaign performance data and prepare regular reports to evaluate the effectiveness of marketing initiatives.
  • Lead and mentor the marketing team, fostering a culture of creativity and continuous improvement.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • A minimum of 5 years of experience in marketing management, preferably within the telecommunications sector.
  • Proven ability to develop and execute successful marketing campaigns across various channels.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills, capable of working collaboratively with cross-functional teams.
  • Demonstrated leadership experience in managing and coaching a team of marketing professionals.
  • In-depth knowledge of digital marketing platforms, tools, and techniques relevant to telecommunications.
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