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Manager Marketing

4 weeks ago

Lahore, Punjab, Pakistan Highly Keen Full time

MBA Marketing, MPA Marketing, Masters in Marketing

Description
We are an HR Firm looking for a Marketing Manager for one of our clients in the Manufacturing & Retail Business. The Job Description is as follows:

  1. Conduct semi-annual Marketing Research regarding brand positioning and tracking & present the reports findings to top management.
  2. Do Competitor Analysis with respect to Brand Activities, Pricing Strategies and present the reports to management from time to time for further decisions.
  3. Prepare yearly marketing plan aligned with the business strategy of the organization.
  4. Assist Top Management in developing Brand Elements according to the Brand Element Selection Criteria.
  5. Act as liaison between the company and creative organizations (marketing and ad agencies) during IMC campaigns. Also, provide creative ideas during ad designing.
  6. Oversee the firm's electronic marketing efforts including supervision of website design, maintenance, e-mail marketing, and Facebook presence.
  7. Represent the Brand at different commercial & cultural events.
  8. Design and Conduct Brand Promotion activities during off-seasons.
  9. Design and plan quarterly customer service-related training seminars for retail outlet staff.
  10. Conduct mystery shopping activities through dummy customers, prepare reports of their feedback, and take actions based on that report.

Salary: Ranges between 100k to 200k Per Month

Job Specification

Skills:
Marketing Skills
Presentation Skills
MS Office (Word, Excel, PowerPoint)

Personal Attributes:
Proactive
Hardworking
Energetic
"Can Do" attitude

Location: Management Consulting - Lahore, Pakistan

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