
Performance Marketing Expert
4 weeks ago
SECTION 1: POSITION SUMMARY
Dial Zero, a sister concern company of Nativ Global, is looking for a Performance Marketing Expert who will be responsible for driving the execution strategy for multiple products, ensuring optimal performance across SEM, Social, and Display/Programmatic channels. Your primary focus will be on achieving client KPI targets through continuous optimization and strategic planning. Additionally, you will play a crucial role in client relationship management, business growth initiatives, and fostering a culture of innovation and best practices within the team.
SECTION 3: TASK AND RESPONSIBILITIES:
Campaign Strategy and Execution:- Develop and implement end-to-end campaign strategies, incorporating insights from previous campaign performance and market trends.
- Setup and execute performance campaigns across SEM, Social, and Display/Programmatic channels.
- Conduct ongoing optimization to meet client KPI targets, utilizing relevant bidding strategies and budget management techniques.
- Proactively identify market initiatives and opportunities aligned with local market KPIs.
- Lead the coordination and execution of multi-channel strategies to maximize campaign effectiveness.
- Develop and maintain strong client relationships, serving as a consultant to enhance client satisfaction and offering valuable perspectives based on a deep understanding of their business.
- Stay informed about emerging opportunities and innovations in the digital marketing landscape.
- Offer guidance and advice to the team on best practices, innovation, and process improvement.
- Work closely with internal specialist resources and group teams to leverage expertise and drive campaign success.
- Mentor and support junior team members, fostering individual growth and development.
- Expertise with Google Marketing Platform (e.g., SA360, DV360, Campaign Manager), Facebook Ads Manager, and Programmatic platforms.
- Bachelor's degree in marketing, Advertising, or related field.
- Minimum of 4 years of experience in performance marketing or related roles.
- Proven track record of driving campaign success and achieving KPI targets.
- Ability to thrive in a fast-paced, dynamic environment.
- Strong analytical, decision-making, and problem-solving skills with sharp attention to detail.
- Passion for performance marketing and analytics, with a desire to continuously learn and adapt in a dynamic environment.
- Understanding of web analytics metrics and proficiency in MS Suite (Excel, Word, PowerPoint).
- Excellent verbal and written communication skills.
- Proficiency in digital tools such as LinkedIn, DCM, DV360, Facebook/Instagram, etc.
- Knowledge of the local media landscape, digital marketing trends, SEM, and social media.
- Commitment to ongoing learning and professional development while delivering high-quality work.
- Strong interpersonal skills and the ability to build effective relationships with clients and team members.
- Experience working with various stakeholders and managing high-profile accounts.
Mid-Senior level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesInternet Publishing
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