
Performance Marketing Manager
5 hours ago
The Xpert Solutions is a dynamic company looking for a talented Digital Marketing Expert/Performance Marketing Expert to lead our marketing efforts.
- As a key member of our team, you'll be responsible for developing a Media Buying strategy, including TOF, MOF, and BOF campaigns.
- You'll advise on optimization, deciding which content to increase spending on, audiences to test, and campaigns to stop.
- Understanding data segmentation and building strategies to drive real results is essential.
- You'll work closely with our Marketing Lead to analyze marketing performance and identify areas for improvement.
- Researching clients' competitors to understand their advertising strategies and identifying opportunities for growth is a critical aspect of this role.
Key Responsibilities:
- Buidling funnels for clients to drive lead generation, conversion, and sales.
- Developing and implementing marketing strategies across various digital channels.
- Collaborating with our creative team to develop engaging content and assets.
- Staying up-to-date with the latest performance marketing trends and technologies.
Requirements:
- A degree in Marketing, Business Administration, or a related field is required.
- Prior experience in a similar role is essential, along with experience building effective marketing strategies across various digital channels.
- Expertise in affiliate marketing, PPC, SEO, social media, and other digital channels is a must.
- Solid understanding of campaign and channel analysis, as well as reporting skills, is necessary.
- Excellent analytical skills and the ability to leverage data to drive actionable insights are crucial.
- A strong problem-solving mindset and excellent communication skills are a must.
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