Performance Marketing Manager

7 days ago


Lahore, Punjab, Pakistan Quaid Ventures Full time
Job Description:

We are seeking an experienced and data-driven Performance Marketing Manager to lead and execute our digital marketing campaigns with a focus on driving measurable results and maximizing ROI. The ideal candidate is a strategic thinker with a proven track record in planning, implementing, and optimizing performance marketing campaigns across various digital channels.

Responsibilities:

  1. Strategy and Planning: Develop and execute comprehensive performance marketing strategies to achieve business objectives, including customer acquisition, lead generation, and revenue growth.
  2. Identify key target audiences, market segments, and digital channels to optimize campaign reach and effectiveness.
  3. Campaign Management: Manage end-to-end execution of performance marketing campaigns, including campaign setup, ad copy creation, creative development, budget allocation, and performance tracking.
  4. Monitor campaign performance metrics, such as CTR, CPC, CPA, conversion rates, and ROI, and make data-driven adjustments to optimize results.
  5. Paid Advertising: Oversee paid search (SEM), paid social (Facebook, Instagram, LinkedIn, etc.), display advertising, and other relevant channels.
  6. Collaborate with the design team to develop compelling ad creatives and landing pages that drive conversions.
  7. Analytics and Reporting: Utilize analytics tools to gather, analyze, and interpret data from various marketing channels. Generate regular performance reports, providing insights and recommendations for optimization.
  8. Identify trends and opportunities for improvement and present findings to the marketing team and senior management.
  9. Budget Management: Manage marketing budgets effectively to ensure maximum ROI and cost efficiency.
  10. Allocate budgets across different channels and campaigns based on performance and strategic priorities.
  11. A/B Testing and Experimentation: Plan and execute A/B tests to optimize ad creatives, landing pages, and targeting strategies.
  12. Implement continuous experimentation to improve campaign performance and uncover new opportunities.
  13. Cross-Functional Collaboration: Collaborate with the content, design, and development teams to align marketing efforts with overall brand messaging and customer experience.
  14. Work closely with other departments to ensure a cohesive and integrated approach to marketing initiatives.
Job Specification:

Requirements:

  1. Proven Experience: 2-3 years of experience in performance marketing, with a track record of planning and managing successful campaigns that delivered measurable results.
  2. Digital Advertising Expertise: Proficiency in managing paid search, social media advertising, display advertising, and other performance-based digital channels.
  3. Data-Driven Mindset: Strong analytical skills and ability to translate data into actionable insights and optimization strategies.
  4. Marketing Tools: Experience with marketing analytics platforms (Google Analytics, Google Ads, Facebook Ads Manager, etc.) and A/B testing tools.
  5. Strategic Thinker: Ability to develop and execute a comprehensive performance marketing strategy aligned with business goals.
  6. Communication Skills: Excellent communication and presentation skills to effectively convey strategies, results, and recommendations to stakeholders.
  7. Budget Management: Demonstrated ability to manage marketing budgets and allocate resources effectively for optimal results.
  8. Adaptability: Comfortable working in a fast-paced environment and adapting to changing priorities and market dynamics.
  9. Bachelor's degree in Marketing, Business, or a related field. Relevant certifications (e.g., Google Ads, Facebook Blueprint) are a plus.
Job Rewards and Benefits:

Communication


#J-18808-Ljbffr

  • Lahore, Punjab, Pakistan Softlight Full time

    Performance Marketing Manager Softlight, Pakistan Main Responsibilities of a Performance Marketing Manager:Creating and executing a strong performance marketing strategy & execution plan.Developing and managing digital prospecting and remarketing campaigns.Managing budgets and campaigns across all digital channels to drive strong return on investment and...


  • Lahore, Punjab, Pakistan The Stationery Company Pvt. Ltd. Full time

    We are seeking a Performance Marketing Manager to lead our digital marketing efforts. In this role, you will be responsible for developing and executing comprehensive performance marketing strategies that drive business growth and revenue.Responsibilities:Develop and execute comprehensive performance marketing strategies to improve website rankings, drive...


  • Lahore, Punjab, Pakistan Institute of Performance Management Full time

    Job Description: Develop and implement comprehensive digital marketing strategies to increase brand awareness, drive website traffic, and generate leads. Set up, manage, and optimize digital advertising campaigns on various platforms, including Facebook, Instagram, YouTube, and Amazon. Monitor and analyze the performance of digital marketing campaigns using...

  • Campaign Manager

    5 days ago


    Lahore, Punjab, Pakistan STARZPLAY Full time

    Campaign Manager Role:We are seeking an experienced Campaign Manager - Performance Marketing to join our team at STARZPLAY. As a key member of our marketing department, you will be responsible for developing and executing comprehensive performance marketing strategies to drive customer acquisition and revenue growth through multiple digital...


  • Lahore, Punjab, Pakistan HR WAYS Full time

    About UsHR Ways is an award-winning technical recruitment firm helping software houses and IT product companies internationally and locally find IT talent. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil, and other parts of the world. Our goal is to match the right people with the right job opportunities.We are...


  • Lahore, Punjab, Pakistan STARZPLAY Full time

    Job Summary:We are seeking an experienced Performance Marketing Manager to join our team at STARZPLAY. As a key member of our marketing department, you will be responsible for developing and executing comprehensive performance marketing strategies to drive customer acquisition and revenue growth through multiple digital channels.Key Responsibilities:*...


  • Lahore, Punjab, Pakistan Quaid Ventures Full time

    About the RoleWe are looking for a Performance Marketing Lead to drive our digital marketing efforts and deliver measurable results. As a Performance Marketing Lead, you will be responsible for developing and executing comprehensive performance marketing strategies to achieve business objectives.You will identify key target audiences, market segments, and...


  • Lahore, Punjab, Pakistan EMERGE PAKISTAN Full time

    Job Title: Performance Marketing SpecialistLocation: DHA Phase 6, Lahore.Salary: 1,00,000 to 120,000Job Type: Full TimeExperience: 3 to 4 yearsRequirements:Bachelor's degree in Marketing, Business, or a related field.3+ years of experience in performance marketing, paid advertising, or digital marketing.Proven ability to manage and optimize paid campaigns on...


  • Lahore, Punjab, Pakistan Nativ Global Full time

    Performance Marketing Expert - Dial ZeroSECTION 1: POSITION SUMMARYDial Zero, a sister concern company of Nativ Global, is looking for a Performance Marketing Expert who will be responsible for driving the execution strategy for multiple products, ensuring optimal performance across SEM, Social, and Display/Programmatic channels. Your primary focus will be...


  • Lahore, Punjab, Pakistan Nativ Global Full time

    About the JobWe are seeking a skilled Digital Marketing Strategist to join our team at Dial Zero. As a key member of our performance marketing team, you will be responsible for developing and executing campaign strategies to drive business growth and achieve client KPI targets.About Your Role:This mid-senior level position requires a strong understanding of...


  • Lahore, Punjab, Pakistan Dubizzle Labs Full time

    Job Brief:Dubizzle Group (Parent company of Zameen.com and Olx.com) is looking for a highly motivated and detail-oriented Performance Marketing Executive to join its central performance marketing team. The ideal candidate should have hands-on experience in running digital advertising campaigns, analyzing performance metrics, and optimizing campaigns for...


  • Lahore, Punjab, Pakistan Game District Full time

    About UsGame District is a leading entertainment company dedicated to delivering exceptional gaming experiences. We are committed to innovation and excellence in everything we do.Job SummaryWe are seeking a Paid Advertising Manager to join our team. The ideal candidate will have a proven track record in digital marketing and a strong passion for innovative...


  • Lahore, Punjab, Pakistan Ad-tivity Full time

    We are looking for a highly motivated Performance Marketing Expert to join our team at Ad-tivity. As a Performance Marketing Expert, you will be responsible for developing and executing strategies to drive revenue growth through paid advertising campaigns.Key ResponsibilitiesDevelop and implement strategies for keyword research and management to improve...

  • Manager Marketing

    4 days ago


    Lahore, Punjab, Pakistan Bari Marketing and Promotions Full time

    Manager Marketing - Textile Chemicals Lahore RegionA well-reputed company based in Lahore is looking for suitable candidates for the marketing of Textile Chemicals (Pre-treatment & Finishing) for the Lahore region. Our email ID: bari@barimnp.comJob Descriptions:Responsible for all sales and marketing activities in the region.Responsible for cost/pricing...


  • Lahore, Punjab, Pakistan Studywise Full time

    We are looking for a Performance Marketing Specialist tolead and execute paid advertisingcampaigns across all digital platforms. The ideal candidatewill have expertise in Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, YouTube Ads, and other paidmedia channels to drive leadgeneration, brand awareness, and customer acquisition.Key...


  • Lahore, Punjab, Pakistan Sky Marketing Full time

    Job DescriptionA sales and marketing manager is responsible for researching and developing marketing opportunities and planning and implementing new sales plans. The manager will also manage both the marketing and the sales staff and will perform managerial duties to meet the company's operational goals.Job SpecificationThe sales and marketing manager will...


  • Lahore, Punjab, Pakistan Prime System Solutions Full time

    Job DescriptionWe are seeking an experienced Performance Marketing Analyst to join our team at Prime System Solutions. In this role, you will be responsible for analyzing campaign performance, identifying areas for improvement, and providing data-driven insights to inform decision-making.You will work closely with the creative team to develop compelling ad...


  • Lahore, Punjab, Pakistan Digitaiz Inc. Full time

    Digitaiz Inc. is seeking a Performance Marketing Expert to drive our marketing efforts forward. The ideal candidate will have a deep understanding of digital marketing metrics and analytics.The key responsibilities of this role include:Brainstorm and develop creative growth strategies for projects including company websites and social media.Measure and...


  • Lahore, Punjab, Pakistan Unduit Llc. Full time

    About Us:Unduit Llc. is a dynamic company looking for a skilled Performance Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for leading and optimizing our paid marketing efforts, driving B2B lead generation, and maximizing return on ad spend (ROAS).This role is ideal for someone with 2–3 years of...


  • Lahore, Punjab, Pakistan EWS Group Full time

    About Enspire for Enterprise:We are a leading digital marketing agency that specializes in providing innovative digital marketing solutions to businesses.With a focus on driving exceptional performance, we combine analytical expertise with creative problem-solving to deliver measurable results and unmatched client satisfaction.The Role:As a Digital...