Digital Marketing Executive

2 weeks ago


Lahore, Punjab, Pakistan ESP Interactive Solutions Full time
Digital Marketing Executive / Expert
ESP Interactive Solutions, Pakistan

Education: Bachelors with Digital Marketing Background Preferred.

Responsibilities:

  1. Build, plan and implement the overall digital marketing strategy, including SMM and SEM.
  2. Manage Social Media Channels for Organic and Paid Campaigns to drive traffic and conversion rates.
  3. Test campaigns, analyze key metrics, and identify opportunities to increase campaign performance.
  4. Implement complete SEO strategy (On-Page, Off-Page) and manage online content considering SEO and Google Analytics.
  5. Understand Google Analytics, and SMM/SEO tools.
  6. Stay updated with the latest trends and best practices in digital marketing and SEO.
  7. Monitor competition and provide suggestions for improvement.
  8. Identify trends and insights, optimizing spend and performance based on insights.
  9. Collaborate with internal teams to create landing pages and optimize user experience.
  10. Manage daily administrative tasks and prepare reports on website metrics to drive traffic.
  11. Be proficient in MS Office.
Job Specification

Technical Tools/Knowledge:

  1. Facebook Business Suite
  2. SEM Rush, Ahref or other similar tools.
About Us

ESP Interactive Solutions (Pvt.) Limited is a software house and it is a US-Based company specializing in Internet Marketing, Web Design, Ecommerce, and Mobile App Services.

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