Product Growth Specialist

2 weeks ago


Rawalpindi Cantonment, Pakistan beBeeMarketing Full time
Job Overview

We are seeking an experienced Product Marketing Manager to join our team. The ideal candidate will have a proven track record of successfully marketing products and services, with a strong focus on customer engagement and retention.

  • Develop and execute product marketing strategies that drive sales and revenue growth.
  • Collaborate with cross-functional teams to launch new products and services, including design, content, acquisition, product, and sales teams.
  • Lead market research and analysis to identify trends and opportunities, and develop insights to inform product development and marketing strategies.
  • Manage and maintain relationships with key stakeholders, including customers, partners, and internal teams.
Key Responsibilities
  1. Own and improve the full customer journey from lead to prospect to customer to champion.
  2. Engage with customers in support of the above.
  3. Translate technical details into benefits for the user.
  4. Follow and analyze market trends to position products.
  5. Develop product marketing strategies (pricing, advertising, product launching).
  6. Craft compelling messages across marketing channels (landing pages, ad campaigns).
Requirements and Skills

To be successful in this role, you will need:

  • Proven experience as a Product Marketing Manager, Brand Manager or similar role.
  • Background in design and copywriting is a plus.
  • Experience with early stage SaaS products is a plus.
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns).
  • Working knowledge of web analytics tools (Google Analytics, WebTrends).
  • Creativity.
  • Analytical mind and strong quantitative skills.

Location: Information Technology and Services - Islamabad, Pakistan


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