
Senior Digital Marketing Campaign Manager
7 days ago
This role presents a chance to utilize expertise in keyword research, campaign setup, and performance optimization for a dynamic digital marketing agency.
- Key responsibilities include conducting in-depth keyword research based on client products and services, establishing and optimizing Google Ads accounts using various campaign types, monitoring high-performing accounts, developing targeted strategies based on performance data and client feedback, preparing clear status reports, and setting up Analytics and conversion tracking as required.
Required skills and qualifications:
Essential Qualifications:- A minimum of two years' experience managing Google Ads in an agency environment is necessary, with a preference for three to four years' experience in a UK, US, or AUS agency.
- Solo management of multiple accounts is essential.
- The ability to audit accounts and develop growth strategies with minimal assistance is crucial.
- Experience setting up and optimizing various Google campaign types is required.
- An excellent understanding of core Google Ads concepts, such as keyword match types, bid strategies, geo-targeting, and demographic bid adjustments, is necessary.
- Effective communication through clear and concise reports and updates is vital for client communication.
- Prior experience with tools like Agency Analytics, Call Rail, and ClickUp (or similar project management software) is valuable.
This role is ideal for those who thrive in the digital landscape and are passionate about delivering exceptional results.
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