Senior PPC Advertising Executive

2 days ago


Rawalpindi Cantonment, Pakistan Allure Digital Full time
Job Title:

Senior Executive – PPC Ads (Google & Meta)

Company Overview:

We are a digital marketing agency, Allure Digital, specializing in paid media campaigns. Our ideal candidate has a proven track record in Google Ads, Meta Ads, and LinkedIn Ads.

Key Responsibilities:
  • Plan, execute, and optimize lead generation campaigns across multiple channels.
  • Conduct keyword research, audience segmentation, and bid strategy optimization to attract high-intent leads.
  • Continuously test and optimize ad creatives, copy, landing pages, and CTAs to improve conversion rates.
  • Monitor and analyze campaign performance metrics and implement data-driven improvements.
Requirements:
  • 3+ years of experience in lead generation PPC campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
  • Strong expertise in Google Ads bidding strategies for lead gen.
  • Experience with CRM integrations and lead tracking.
  • Proficiency in Google Analytics and conversion tracking setup.


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