Marketing and Branding Specialist

13 hours ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
Marketing and Branding Specialist

We are seeking a skilled B2B designer to join our team as a Marketing and Branding Specialist. As a key member of our marketing department, you will be responsible for creating high-performing marketing assets across paid ads, email campaigns, trade show booths, and sales enablement.

The ideal candidate will have experience producing static and motion ads for paid social, display, and remarketing campaigns. You will also create email graphics, hero images, and modular templates to boost engagement. Additionally, you will produce trade-show graphics including booths, banners, handouts, and screen content.

Your role will involve building sales collateral (one-pagers, case studies, pitch decks) that align with brand and goals. You will design web and landing-page assets (banners, icons, visuals) for conversion and SEO.

As a Marketing and Branding Specialist, you will own asset timelines from brief to delivery, ensuring on-time, high-quality output. You will collaborate with marketing and product teams to align visuals with messaging and performance goals. You will apply feedback efficiently and iterate based on performance metrics.

You will deliver production-ready files for print and digital formats. You will organize assets using consistent naming, versioning, and documentation practices. You will share process improvements, design checklists, and lessons learned with the team.

Responsibilities:
  • Multi-Channel Creative Execution
    • Design static and motion ads for paid social, display, and remarketing campaigns.
    • Create email graphics, hero images, and modular templates to boost engagement.
    • Produce trade-show graphics including booths, banners, handouts, and screen content.
    • Build sales collateral (one-pagers, case studies, pitch decks) that align with brand and goals.
    • Design web and landing-page assets (banners, icons, visuals) for conversion and SEO.
  • Project Management & Collaboration
    • Own asset timelines from brief to delivery, ensuring on-time, high-quality output.
    • Collaborate with marketing and product teams to align visuals with messaging and performance goals.
    • Apply feedback efficiently and iterate based on performance metrics.
  • Production & Asset Governance
    • Deliver production-ready files for print and digital formats.
    • Organize assets using consistent naming, versioning, and documentation practices.
    • Share process improvements, design checklists, and lessons learned with the team.

Qualifications:
  • 2+ years of B2B design experience in SaaS or agency settings.
  • Strong portfolio across paid ads, email campaigns, event graphics, and marketing collateral.
  • Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma.
  • Experience with motion graphics or video tools (e.g., After Effects, Premiere) is a plus.
  • Passion for AI tools and staying on the leading edge of design innovation.
  • Solid project management and communication skills.
  • Familiarity with UTM usage, performance marketing goals, and A/B testing best practices.

What we Offer:
  • Competitive salary package
  • Comprehensive Medical Insurance
  • Transport facility or allowance
  • Paid time off (Annual, Sick, Casual)
  • Quarterly fun event
  • Staff recognition program
  • Career progression

We celebrate diversity and inclusivity

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