Digital Marketing Insights Manager

22 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time
Digital Marketing Insights Manager

We are seeking a highly motivated Digital Marketing Insights Manager to lead our digital marketing analysis efforts. The ideal candidate will possess a strong analytical mind, excellent communication skills, and the ability to drive business growth through data-driven insights.

This role requires a deep understanding of digital marketing channels (paid social, search, display, email, etc.) and the ability to analyze large datasets to identify trends, patterns, and actionable insights.

About the Position:
  • Develop and maintain comprehensive digital marketing reports, dashboards, and visualizations to effectively communicate key findings and recommendations to stakeholders.
  • Collaborate with cross-functional teams to develop and implement data-driven strategies that drive business growth and improvement.
  • Analyze customer behavior, preferences, and pain points to inform digital marketing strategies and tactics.
  • Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve analysis methods and tools.
Essential Qualifications/Experience Required:
  • Bachelor's degree in a quantitative field (e.g., math, statistics, computer science).
  • Proficiency in Excel, SQL, and data visualization tools (e.g., Tableau, Power BI).
  • Experience working with large datasets and analytics software (e.g., Google Analytics, Adobe Analytics).
  • Strong problem-solving skills and attention to detail.
  • Excellent written and verbal communication skills.


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