Digital Marketing Manager

3 weeks ago

Lahore, Punjab, Pakistan Business Shark Pvt. Ltd. Full time
Job Description

We are seeking a dynamic and experienced Digital Marketing Manager to join our team. As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing our digital marketing strategies across various online platforms. Your role will encompass driving brand awareness, increasing online presence, and optimizing digital campaigns for maximum impact. You will collaborate with cross-functional teams to achieve business objectives and ensure our online marketing efforts align with the overall marketing and sales goals.

Responsibilities:

  1. Develop and execute comprehensive digital marketing strategies to drive online engagement, traffic, and conversions.
  2. Manage and optimize digital campaigns, including social media, email marketing, SEO, SEM, and display advertising.
  3. Monitor, analyze, and report on key performance metrics, providing insights and recommendations for continuous improvement.
  4. Collaborate with design and content teams to create compelling and effective digital marketing assets.
  5. Stay up-to-date with the latest digital marketing trends, tools, and best practices, and implement innovative ideas to stay ahead of the competition.

Qualifications:

  1. Bachelor's degree in Marketing, Digital Marketing, or a related field. Master's degree is a plus.
  2. Proven experience (X years) as a Digital Marketing Manager or similar role.
  3. Strong understanding of digital marketing concepts, including SEO, SEM, social media, email marketing, and content marketing.
  4. Proficiency in digital marketing tools and platforms such as Google Ads, Google Analytics, social media management tools, etc.
  5. Excellent analytical skills with the ability to interpret data and generate actionable insights.
  6. Creative mindset with the ability to generate innovative marketing ideas.
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